Booking Holdings Inc. (BKNG) vs MercadoLibre, Inc. (MELI)

A side-by-side comparison of Booking Holdings Inc. and MercadoLibre, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 10, 2026. Differences are shown without an overall score or investment verdict.

Compare

Total returnBKNG vs MELI

growth of $100 · dividends reinvested · last 10y
BKNG +208.2% (+11.9%/yr)MELI +1012.8% (+27.2%/yr)MELI compounded faster over this window
05001k2kStart $10020182020202220242026$308$1,113
BKNG MELI

BKNG vs MELI: by the numbers

  • BKNG is the larger company ($134.77B vs $96.19B market cap).
  • BKNG trades at the lower trailing earnings multiple (19.29 vs 51.63 P/E), one valuation lens rather than an overall verdict.
  • BKNG converts more revenue to profit (25.53% vs 5.30% net margin).
  • MELI grew revenue faster over the past five years (44.82% vs 31.52% CAGR).
  • BKNG pays a dividend (0.92% yield), while MELI is a former payer with no current dividend run rate.

Metrics side by side

Valuation

MetricBKNGMELI
P/E ratio19.2951.63
Forward P/E16.6450.04
P/S ratio4.772.73
P/B ratioN/A12.28
EV / EBITDA13.3027.16
FCF yield7.08%12.39%

Profitability

MetricBKNGMELI
Gross margin100.00%42.68%
Operating margin34.49%8.26%
Net margin25.53%5.30%
ROEN/A23.78%
ROIC71.23%11.63%

Dividends

MetricBKNGMELI
Dividend yield0.92%N/A
Payout ratio17.83%N/A

Growth (annualized)

MetricBKNGMELI
Revenue CAGR (5Y)31.52%44.82%
EPS CAGR (5Y)158.62%N/A
FCF CAGR (5Y)56.15%129.42%
Total return CAGR (5Y)14.07%0.63%

Frequently asked

Which has the lower trailing P/E, BKNG or MELI?
BKNG has the lower trailing P/E: BKNG trades at 19.29 and MELI at 51.63. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, BKNG or MELI?
Over the past five years, MELI grew revenue faster — BKNG at a 31.52% CAGR versus MELI at 44.82%.
Does BKNG or MELI pay a bigger dividend?
BKNG pays a dividend (0.92% yield), while MELI is a former payer with no current dividend run rate.
Is BKNG or MELI more profitable?
BKNG runs the higher net margin — BKNG at 25.53% versus MELI at 5.30%.
How have BKNG and MELI total returns compared?
Over the past 10 years, BKNG delivered 12.15% and MELI delivered 26.72% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 10, 2026.