Booking Holdings Inc. (BKNG) vs MercadoLibre, Inc. (MELI)
A side-by-side comparison of Booking Holdings Inc. and MercadoLibre, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 10, 2026. Differences are shown without an overall score or investment verdict.
BKNG
Booking Holdings Inc.
$173.92Consumer CyclicalDelayed quote: Sep 11, 2026, 4:00 PM EDT
MELI
MercadoLibre, Inc.
$1,897.37Consumer CyclicalDelayed quote: Sep 11, 2026, 4:00 PM EDT
Total return — BKNG vs MELI
growth of $100 · dividends reinvested · last 10yBKNG +208.2% (+11.9%/yr)MELI +1012.8% (+27.2%/yr)MELI compounded faster over this window
BKNG MELI
BKNG vs MELI: by the numbers
- •BKNG is the larger company ($134.77B vs $96.19B market cap).
- •BKNG trades at the lower trailing earnings multiple (19.29 vs 51.63 P/E), one valuation lens rather than an overall verdict.
- •BKNG converts more revenue to profit (25.53% vs 5.30% net margin).
- •MELI grew revenue faster over the past five years (44.82% vs 31.52% CAGR).
- •BKNG pays a dividend (0.92% yield), while MELI is a former payer with no current dividend run rate.
Metrics side by side
Valuation
| Metric | BKNG | MELI |
|---|---|---|
| P/E ratio | 19.29 | 51.63 |
| Forward P/E | 16.64 | 50.04 |
| P/S ratio | 4.77 | 2.73 |
| P/B ratio | N/A | 12.28 |
| EV / EBITDA | 13.30 | 27.16 |
| FCF yield | 7.08% | 12.39% |
Profitability
| Metric | BKNG | MELI |
|---|---|---|
| Gross margin | 100.00% | 42.68% |
| Operating margin | 34.49% | 8.26% |
| Net margin | 25.53% | 5.30% |
| ROE | N/A | 23.78% |
| ROIC | 71.23% | 11.63% |
Dividends
| Metric | BKNG | MELI |
|---|---|---|
| Dividend yield | 0.92% | N/A |
| Payout ratio | 17.83% | N/A |
Growth (annualized)
| Metric | BKNG | MELI |
|---|---|---|
| Revenue CAGR (5Y) | 31.52% | 44.82% |
| EPS CAGR (5Y) | 158.62% | N/A |
| FCF CAGR (5Y) | 56.15% | 129.42% |
| Total return CAGR (5Y) | 14.07% | 0.63% |
Frequently asked
- Which has the lower trailing P/E, BKNG or MELI?
- BKNG has the lower trailing P/E: BKNG trades at 19.29 and MELI at 51.63. P/E is one valuation measure and does not by itself establish which business is cheaper.
- Which has grown faster, BKNG or MELI?
- Over the past five years, MELI grew revenue faster — BKNG at a 31.52% CAGR versus MELI at 44.82%.
- Does BKNG or MELI pay a bigger dividend?
- BKNG pays a dividend (0.92% yield), while MELI is a former payer with no current dividend run rate.
- Is BKNG or MELI more profitable?
- BKNG runs the higher net margin — BKNG at 25.53% versus MELI at 5.30%.
- How have BKNG and MELI total returns compared?
- Over the past 10 years, BKNG delivered 12.15% and MELI delivered 26.72% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Booking P/E ratioMercadoLibre P/E ratioBooking dividend yieldBooking ROEMercadoLibre ROEBooking operating marginMercadoLibre operating marginBooking revenue growthMercadoLibre revenue growthBooking free cash flowMercadoLibre free cash flow
Booking & MercadoLibre appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 10, 2026.