Booking Holdings Inc. (BKNG) vs MercadoLibre, Inc. (MELI)
A side-by-side comparison of Booking Holdings Inc. and MercadoLibre, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 30, 2026. Differences are shown without an overall score or investment verdict.
BKNG
Booking Holdings Inc.
$193.24Consumer CyclicalDelayed quote: Jul 30, 2026, 4:00 PM EDT
MELI
MercadoLibre, Inc.
$1,885.73Consumer CyclicalDelayed quote: Jul 30, 2026, 4:00 PM EDT
Total return — BKNG vs MELI
growth of $100 · dividends reinvested · last 19yBKNG +8222.6%MELI +6718.5%BKNG compounded faster
BKNG MELI
BKNG vs MELI: by the numbers
- •BKNG is the larger company ($149.74B vs $95.60B market cap).
- •BKNG trades at the lower trailing earnings multiple (26.54 vs 49.19 P/E), one valuation lens rather than an overall verdict.
- •BKNG converts more revenue to profit (22.23% vs 6.04% net margin).
- •MELI grew revenue faster over the past five years (46.59% vs 37.43% CAGR).
- •BKNG pays a dividend (0.80% yield), while MELI is a former payer with no current dividend run rate.
Metrics side by side
Valuation
| Metric | BKNG | MELI |
|---|---|---|
| P/E ratio | 26.54 | 49.19 |
| Forward P/E | 19.28 | 47.35 |
| P/S ratio | 5.77 | 2.97 |
| P/B ratio | N/A | 12.97 |
| PEG ratio | 0.17 | 11.34 |
| EV / EBITDA | 15.95 | 26.17 |
| FCF yield | 5.65% | 11.34% |
Profitability
| Metric | BKNG | MELI |
|---|---|---|
| Gross margin | 100.00% | 43.86% |
| Operating margin | 34.28% | 9.59% |
| Net margin | 22.23% | 6.04% |
| ROE | -96.88% | 26.37% |
| ROIC | 50.82% | 11.78% |
Dividends
| Metric | BKNG | MELI |
|---|---|---|
| Dividend yield | 0.80% | N/A |
| Payout ratio | 24.14% | N/A |
Growth (annualized)
| Metric | BKNG | MELI |
|---|---|---|
| Revenue CAGR (5Y) | 37.43% | 46.59% |
| EPS CAGR (5Y) | 158.62% | 83.23% |
| FCF CAGR (5Y) | 39.83% | 73.42% |
| Total return CAGR (5Y) | 18.34% | 2.57% |
Frequently asked
- Which has the lower trailing P/E, BKNG or MELI?
- BKNG has the lower trailing P/E: BKNG trades at 26.54 and MELI at 49.19. P/E is one valuation measure and does not by itself establish which business is cheaper.
- Which has grown faster, BKNG or MELI?
- Over the past five years, MELI grew revenue faster — BKNG at a 37.43% CAGR versus MELI at 46.59%.
- Does BKNG or MELI pay a bigger dividend?
- BKNG pays a dividend (0.80% yield), while MELI is a former payer with no current dividend run rate.
- Is BKNG or MELI more profitable?
- BKNG runs the higher net margin — BKNG at 22.23% versus MELI at 6.04%.
- How have BKNG and MELI total returns compared?
- Over the past 10 years, BKNG delivered 14.30% and MELI delivered 28.45% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Booking P/E ratioMercadoLibre P/E ratioBooking dividend yieldMercadoLibre dividend yieldBooking ROEMercadoLibre ROEBooking operating marginMercadoLibre operating marginBooking revenue growthMercadoLibre revenue growthBooking free cash flowMercadoLibre free cash flow
Booking & MercadoLibre appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 30, 2026.