Booking Holdings Inc. (BKNG) vs ZoomInfo Technologies Inc. (GTM)
A side-by-side comparison of Booking Holdings Inc. and ZoomInfo Technologies Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 10, 2026. Differences are shown without an overall score or investment verdict.
Different business models: BKNG is classified in Consumer Cyclical; GTM is classified in Technology. Margin, capital intensity, and valuation differences should be interpreted in that sector context.
BKNG
Booking Holdings Inc.
$173.92Consumer CyclicalDelayed quote: Sep 11, 2026, 4:00 PM EDT
GTM
ZoomInfo Technologies Inc.
$3.80TechnologyDelayed quote: Sep 11, 2026, 4:00 PM EDT
Total return — BKNG vs GTM
growth of $100 · dividends reinvested · last 6yBKNG +166.4% (+17.7%/yr)GTM -88.8% (-30.6%/yr)BKNG compounded faster over this window
Log scale — wide-divergence pair
BKNG GTM
BKNG vs GTM: by the numbers
- •BKNG is the larger company ($134.77B vs $1.12B market cap).
- •BKNG is profitable (25.53% net margin) while GTM runs a net loss (-43.02%).
- •BKNG grew revenue faster over the past five years (31.52% vs 16.33% CAGR).
- •BKNG pays a dividend (0.92% yield), while GTM has no payments in the available dividend history.
Metrics side by side
Valuation
| Metric | BKNG | GTM |
|---|---|---|
| P/E ratio | 19.29 | N/A |
| Forward P/E | 16.64 | 3.38 |
| P/S ratio | 4.77 | 0.89 |
| P/B ratio | N/A | 1.35 |
| EV / EBITDA | 13.30 | N/A |
| FCF yield | 7.08% | 40.04% |
Profitability
| Metric | BKNG | GTM |
|---|---|---|
| Gross margin | 100.00% | 83.93% |
| Operating margin | 34.49% | 18.06% |
| Net margin | 25.53% | -43.02% |
| ROE | N/A | -65.28% |
| ROIC | 71.23% | -8.52% |
Dividends
| Metric | BKNG | GTM |
|---|---|---|
| Dividend yield | 0.92% | N/A |
| Payout ratio | 17.83% | N/A |
Growth (annualized)
| Metric | BKNG | GTM |
|---|---|---|
| Revenue CAGR (5Y) | 31.52% | 16.33% |
| EPS CAGR (5Y) | 158.62% | N/A |
| FCF CAGR (5Y) | 56.15% | 10.03% |
| Total return CAGR (5Y) | 14.07% | -43.01% |
Frequently asked
- Which has grown faster, BKNG or GTM?
- Over the past five years, BKNG grew revenue faster — BKNG at a 31.52% CAGR versus GTM at 16.33%.
- Does BKNG or GTM pay a bigger dividend?
- BKNG pays a dividend (0.92% yield), while GTM has no payments in the available dividend history.
- Is BKNG or GTM more profitable?
- BKNG runs the higher net margin — BKNG at 25.53% versus GTM at -43.02%.
- How have BKNG and GTM total returns compared?
- Over the past 5 years, BKNG delivered 14.07% and GTM delivered -43.01% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Booking P/E ratioBooking dividend yieldBooking ROEZoomInfo Technologies ROEBooking operating marginZoomInfo Technologies operating marginBooking revenue growthZoomInfo Technologies revenue growthBooking free cash flowZoomInfo Technologies free cash flow
Booking & ZoomInfo Technologies appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 10, 2026.