Which has the lower trailing P/E, BKNG or GM?

BKNG has the lower trailing P/E: BKNG trades at 23.62 and GM at 42.91. P/E is one valuation measure and does not by itself establish which business is cheaper.

Which has grown faster, BKNG or GM?

Over the past five years, BKNG grew revenue faster — BKNG at a 31.52% CAGR versus GM at 5.85%.

Does BKNG or GM pay a bigger dividend?

BKNG yields 0.75% and GM yields 0.78% based on trailing dividends and the latest price.

Is BKNG or GM more profitable?

BKNG runs the higher net margin — BKNG at 25.53% versus GM at 1.03%.

How have BKNG and GM total returns compared?

Over the past 10 years, BKNG delivered 14.28% and GM delivered 12.51% annualized total return. Past performance doesn't predict future results.

Booking Holdings Inc. (BKNG) vs General Motors Company (GM)

A side-by-side comparison of Booking Holdings Inc. and General Motors Company across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of August 20, 2026. Differences are shown without an overall score or investment verdict.

BKNG

Booking Holdings Inc.

$165.05B

$213.00Consumer CyclicalDelayed quote: Aug 19, 2026, 4:00 PM EDT

General Motors Company

$76.84B

$84.96Consumer CyclicalAt close: Aug 19, 2026, 4:00 PM ET

Total return — BKNG vs GM

growth of $100 · dividends reinvested · last 10y

BKNG +281.0% (+14.3%/yr)GM +224.7% (+12.5%/yr)BKNG compounded faster over this window

BKNG GM

BKNG vs GM: by the numbers

•BKNG is the larger company ($165.05B vs $76.84B market cap).
•BKNG trades at the lower trailing earnings multiple (23.62 vs 42.91 P/E), one valuation lens rather than an overall verdict.
•BKNG converts more revenue to profit (25.53% vs 1.03% net margin).
•BKNG grew revenue faster over the past five years (31.52% vs 5.85% CAGR).
•GM pays the higher dividend yield (0.78% vs 0.75%).

Metrics side by side

Valuation

Metric	BKNG	GM
P/E ratio	23.62	42.91
Forward P/E	20.37	N/A
P/S ratio	5.81	0.42
P/B ratio	N/A	1.26
EV / EBITDA	16.12	14.19
FCF yield	5.82%	21.14%

Profitability

Metric	BKNG	GM
Gross margin	100.00%	5.74%
Operating margin	34.49%	0.98%
Net margin	25.53%	1.03%
ROE	-96.88%	3.10%
ROIC	71.23%	0.81%

Dividends

Metric	BKNG	GM
Dividend yield	0.75%	0.78%
Payout ratio	24.14%	19.82%

Growth (annualized)

Metric	BKNG	GM
Revenue CAGR (5Y)	31.52%	5.85%
EPS CAGR (5Y)	158.62%	-5.25%
FCF CAGR (5Y)	56.15%	N/A
Total return CAGR (5Y)	21.24%	12.50%

Frequently asked

Which has the lower trailing P/E, BKNG or GM?: BKNG has the lower trailing P/E: BKNG trades at 23.62 and GM at 42.91. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, BKNG or GM?: Over the past five years, BKNG grew revenue faster — BKNG at a 31.52% CAGR versus GM at 5.85%.
Does BKNG or GM pay a bigger dividend?: BKNG yields 0.75% and GM yields 0.78% based on trailing dividends and the latest price.
Is BKNG or GM more profitable?: BKNG runs the higher net margin — BKNG at 25.53% versus GM at 1.03%.
How have BKNG and GM total returns compared?: Over the past 10 years, BKNG delivered 14.28% and GM delivered 12.51% annualized total return. Past performance doesn't predict future results.

Go deeper

Full BKNG analysis Full GM analysis Interactive comparison tool

Dig into the metrics

Booking P/E ratio General Motors P/E ratio Booking dividend yield General Motors dividend yield Booking ROE General Motors ROE Booking operating margin General Motors operating margin Booking revenue growth General Motors revenue growth Booking free cash flow General Motors free cash flow

Booking & General Motors appear in these rankings

Fastest Revenue Growth Stocks Highest ROIC Stocks Highest Operating Margin Stocks Highest FCF Yield Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified August 20, 2026.