Axon Enterprise, Inc. (AXON) vs HubSpot, Inc. (HUBS)
A side-by-side comparison of Axon Enterprise, Inc. and HubSpot, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 13, 2026. Differences are shown without an overall score or investment verdict.
Different business models: AXON is classified in Industrials; HUBS is classified in Technology. Margin, capital intensity, and valuation differences should be interpreted in that sector context.
AXON
Axon Enterprise, Inc.
$424.75IndustrialsDelayed quote: Sep 28, 2026, 4:00 PM EDT
HUBS
HubSpot, Inc.
$203.16TechnologyDelayed quote: Sep 28, 2026, 3:59 PM EDT
Total return — AXON vs HUBS
growth of $100 · dividends reinvested · last 10yAXON +1735.1% (+33.8%/yr)HUBS +313.4% (+15.3%/yr)AXON compounded faster over this window
AXON HUBS
AXON vs HUBS: by the numbers
- •AXON is the larger company ($34.24B vs $10.41B market cap).
- •HUBS trades at the lower trailing earnings multiple (71.79 vs 176.09 P/E), one valuation lens rather than an overall verdict.
- •AXON converts more revenue to profit (6.20% vs 4.26% net margin).
- •AXON grew revenue faster over the past five years (31.90% vs 26.31% CAGR).
Metrics side by side
Valuation
| Metric | AXON | HUBS |
|---|---|---|
| P/E ratio | 176.09 | 71.79 |
| Forward P/E | 55.07 | N/A |
| P/S ratio | 10.64 | 3.02 |
| P/B ratio | 9.32 | 6.28 |
| EV / EBITDA | 188.36 | 33.84 |
| FCF yield | 0.39% | 7.37% |
Profitability
| Metric | AXON | HUBS |
|---|---|---|
| Gross margin | 59.41% | 83.25% |
| Operating margin | 2.61% | 3.83% |
| Net margin | 6.20% | 4.26% |
| ROE | 5.43% | 8.86% |
| ROIC | 1.09% | 5.70% |
Growth (annualized)
| Metric | AXON | HUBS |
|---|---|---|
| Revenue CAGR (5Y) | 31.90% | 26.31% |
| EPS CAGR (5Y) | 117.98% | N/A |
| FCF CAGR (5Y) | 21.08% | 39.65% |
| Total return CAGR (5Y) | 21.66% | -19.59% |
Frequently asked
- Which has the lower trailing P/E, AXON or HUBS?
- HUBS has the lower trailing P/E: AXON trades at 176.09 and HUBS at 71.79. P/E is one valuation measure and does not by itself establish which business is cheaper.
- Which has grown faster, AXON or HUBS?
- Over the past five years, AXON grew revenue faster — AXON at a 31.90% CAGR versus HUBS at 26.31%.
- Is AXON or HUBS more profitable?
- AXON runs the higher net margin — AXON at 6.20% versus HUBS at 4.26%.
- How have AXON and HUBS total returns compared?
- Over the past 10 years, AXON delivered 34.25% and HUBS delivered 15.40% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Axon Enterprise P/E ratioHubSpot P/E ratioAxon Enterprise ROEHubSpot ROEAxon Enterprise operating marginHubSpot operating marginAxon Enterprise revenue growthHubSpot revenue growthAxon Enterprise free cash flowHubSpot free cash flow
Axon Enterprise & HubSpot appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 13, 2026.