Agree Realty Corporation (ADC) vs Booking Holdings Inc. (BKNG)

BKNG leads on 12 of 16 compared metrics.

A side-by-side comparison of Agree Realty Corporation and Booking Holdings Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 13, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Total return — ADC vs BKNG

growth of $100 · last 27y
ADC +346.1%BKNG +896.0%BKNG compounded faster
05001k2kStart $10020042009201420192024$446$996
ADC BKNG

ADC vs BKNG: by the numbers

  • BKNG is the larger company ($127.81B vs $9.11B market cap).
  • BKNG trades at the lower earnings multiple (21.75 vs 40.77 P/E).
  • ADC converts more revenue to profit (29.28% vs 22.23% net margin).
  • BKNG grew revenue faster over the past five years (37.43% vs 22.62% CAGR).
  • ADC pays the higher dividend yield (4.13% vs 0.97%).

Which is better, ADC or BKNG?

Metric tally: ADC 4 · BKNG 12

It depends on what you're optimizing for:

ValueBKNG(lower P/E)
GrowthBKNG(faster 5Y revenue CAGR)
IncomeADC(higher dividend yield)
QualityBKNG(higher ROIC)

Valuation

MetricADCBKNG
P/E ratio40.7721.75
Forward P/E36.7113.38
P/S ratio12.174.73
P/B ratio1.46
PEG ratio370.630.14
EV / EBITDA20.2114.07
FCF yield1.21%6.90%

Profitability

MetricADCBKNG
Gross margin87.64%100.00%
Operating margin48.03%34.28%
Net margin29.28%22.23%
ROE3.52%-96.88%
ROIC3.51%50.82%

Dividends

MetricADCBKNG
Dividend yield4.13%0.97%
Payout ratio176.84%24.14%

Growth (annualized)

MetricADCBKNG
Revenue CAGR (5Y)22.62%37.43%
EPS CAGR (5Y)0.11%158.62%
FCF CAGR (5Y)-7.18%39.83%
Total return CAGR (5Y)5.56%12.81%

Frequently asked

Which is better, ADC or BKNG?
It depends on your goal. value: BKNG (lower P/E); growth: BKNG (faster 5Y revenue CAGR); income: ADC (higher dividend yield); quality: BKNG (higher ROIC). Across all compared metrics, BKNG leads 12 to 4.
Is ADC or BKNG cheaper?
On trailing earnings, BKNG is cheaper: ADC trades at a 40.77 P/E and BKNG at 21.75.
Which has grown faster, ADC or BKNG?
Over the past five years, BKNG grew revenue faster — ADC at a 22.62% CAGR versus BKNG at 37.43%.
Does ADC or BKNG pay a bigger dividend?
ADC yields 4.13% and BKNG yields 0.97% based on trailing dividends and the latest price.
Is ADC or BKNG more profitable?
ADC runs the higher net margin — ADC at 29.28% versus BKNG at 22.23%.
Which has been the better investment, ADC or BKNG?
Over the past 10-year, BKNG delivered the higher annualized total return — ADC at 9.97% versus BKNG at 12.30%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 13, 2026.