Basis: Trailing twelve months (TTM). Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 8.90%.
YIELD ON COST (YOC)
8.90%
SGA now pays $0.75 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-10-04) | $45.75 | 1.64% |
| 5 years ago(2021-09-30) | $22.50 | 3.33% |
| 3 years ago(2023-10-03) | $20.93 | 3.58% |
| 1 year ago(2025-10-07) | $12.94 | 5.80% |
| Buying today(at $8.37) | $8.37 | 8.90% |
Projection: starting from today's 8.90% yield, assuming the dividend keeps compounding at 33.0% a year — the recent growth rate of its annual payout. Boards set dividends each year, so actual figures will differ.
Today
8.90%
In 3 years
20.92%
In 5 years
36.99%
In 10 years
153.68%
Try your own purchase price, dividend and growth rate for Saga Communications, Inc. (SGA).
Starting Yield
8.96%
Ending YOC
37.58%
Year 15 Dividend
$3.15
Cum. Dividends Recd.
$26.28
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $0.75 | N/A | 8.96% | $0.00 |
| Year 1 | $0.83 | +10.03% | 9.86% | $0.83 |
| Year 2 | $0.91 | +10.03% | 10.85% | $1.73 |
| Year 3 | $1.00 | +10.03% | 11.94% | $2.73 |
| Year 4 | $1.10 | +10.03% | 13.13% | $3.83 |
| Year 5 | $1.21 | +10.03% | 14.45% | $5.04 |
| Year 6 | $1.33 | +10.03% | 15.90% | $6.37 |
| Year 7 | $1.46 | +10.03% | 17.49% | $7.84 |
| Year 8 | $1.61 | +10.03% | 19.25% | $9.45 |
| Year 9 | $1.77 | +10.03% | 21.18% | $11.22 |
| Year 10 | $1.95 | +10.03% | 23.30% | $13.17 |
| Year 11 | $2.15 | +10.03% | 25.64% | $15.32 |
| Year 12 | $2.36 | +10.03% | 28.21% | $17.68 |
| Year 13 | $2.60 | +10.03% | 31.04% | $20.28 |
| Year 14 | $2.86 | +10.03% | 34.16% | $23.14 |
| Year 15 | $3.15 | +10.03% | 37.58% | $26.28 |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute