Pinterest, Inc. (PINS) Return on Invested Capital (ROIC): 5.88%
Is Pinterest, Inc.’s return on invested capital (ROIC) high or low?
Pinterest, Inc.'s return on invested capital (ROIC) of 5.88% is 427% above its 5-year average of 1.11%, near the high end of its 5-year range (-5.82%–9.69%).
As of Monday, June 15, 2026. 23.92% above its 12-month average of 4.75%.
PINS Return on Invested Capital (ROIC) Chart
PINS Average Return on Invested Capital (ROIC) Chart
PINS Current vs Average Return on Invested Capital (ROIC) Chart
PINS Return on Invested Capital (ROIC) Metrics
RETURN ON INVESTED CAPITAL (ROIC)
5.88%
RETURN ON INVESTED CAPITAL (ROIC) AVG TTM
4.75%
RETURN ON INVESTED CAPITAL (ROIC) AVG 3Y
0.70%
RETURN ON INVESTED CAPITAL (ROIC) AVG 5Y
1.11%
RETURN ON INVESTED CAPITAL (ROIC) AVG 10Y
N/A
RETURN ON INVESTED CAPITAL (ROIC) AVG 15Y
N/A
RETURN ON INVESTED CAPITAL (ROIC) AVG 20Y
N/A
CURRENT VS TTM AVG
+23.92%
CURRENT VS 3Y AVG
+734.04%
CURRENT VS 5Y AVG
+427.35%
CURRENT VS 10Y AVG
N/A
CURRENT VS 15Y AVG
N/A
CURRENT VS 20Y AVG
N/A
PINS Competitors' Return on Invested Capital (ROIC)
| NAME | MARKET CAP | RETURN ON INVESTED CAPITAL (ROIC) | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| Pinterest, Inc. (PINS) | $13.43B | 5.88% | 4.75% | 0.70% | 1.11% |
| The Trade Desk, Inc. (TTD)vs › | $9.06B | 13.38% | 11.70% | 7.72% | 8.12% |
| Snap Inc. (SNAP)vs › | $8.90B | -8.20% | -9.93% | -15.13% | -15.09% |
| Match Group, Inc. (MTCH)vs › | $8.14B | 18.50% | 17.48% | 16.98% | 19.42% |
| Zillow Group, Inc. Class C (Z)vs › | $7.70B | -0.55% | -2.04% | -2.44% | -1.67% |
| Charter Communications, Inc. (CHTR)vs › | $20.59B | 7.23% | 7.32% | 7.21% | 6.82% |
| Roku, Inc. (ROKU)vs › | $21.22B | -0.17% | -3.54% | -12.09% | -7.09% |
| Reddit, Inc. (RDDT)vs › | $31.21B | 14.86% | -5.48% | -8.00% | -8.84% |
| Electronic Arts Inc. (EA)vs › | $50.97B | 9.30% | 10.31% | 10.05% | 9.40% |
| DoorDash, Inc. (DASH)vs › | $65.61B | 5.29% | 2.48% | -4.46% | -5.82% |
Capital Efficiency
ROIC
5.9%
ROE
11.7%
Pinterest, Inc. Return on Invested Capital (ROIC) Formula & Definition
ROIC = NOPAT / Invested Capital
Return on invested capital measures the after-tax return a company earns on all capital (debt and equity) invested in the business.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
Pinterest, Inc. Return on Invested Capital (ROIC) FAQ
- What is the return on invested capital (ROIC) for Pinterest, Inc. (PINS)?
- The return on invested capital (ROIC) for PINS stock is 5.88%.
- Is Pinterest, Inc.'s return on invested capital (ROIC) high or low?
- Pinterest, Inc.'s return on invested capital (ROIC) of 5.88% is 427% above its 5-year average of 1.11%, near the high end of its 5-year range (-5.82%–9.69%).
- What is the TTM average return on invested capital (ROIC) for Pinterest, Inc. (PINS)?
- The TTM average return on invested capital (ROIC) for PINS stock is 4.75%.
- What is the 3Y average return on invested capital (ROIC) for Pinterest, Inc. (PINS)?
- The 3Y average return on invested capital (ROIC) for PINS stock is 0.70%.
- What is the 5Y average return on invested capital (ROIC) for Pinterest, Inc. (PINS)?
- The 5Y average return on invested capital (ROIC) for PINS stock is 1.11%.
Pinterest, Inc. Return on Invested Capital (ROIC) History
| DATE | RETURN ON INVESTED CAPITAL (ROIC) |
|---|---|
| 2025-12-31 | 5.88% |
| 2024-12-31 | 3.61% |
| 2023-12-31 | -3.79% |
| 2022-12-31 | -2.88% |
| 2021-12-31 | 9.69% |
| 2020-12-31 | -5.82% |
| 2019-12-31 | -61.35% |
| 2018-12-31 | -6.89% |
| 2017-12-31 | -12.16% |
Related Metrics
About Pinterest, Inc.
Pinterest, Inc. functions globally as a platform dedicated to visual discovery. Its core purpose is to empower individuals to unearth inspiration for various aspects of their lives, encompassing everything from culinary creations and personal style to home decor and do-it-yourself ventures. The platform facilitates this through diverse content formats, including video, product, and concept-based "Pins." Leveraging sophisticated visual machine learning, Pinterest provides personalized recommendations tailored to each user's unique preferences and interests. Established in 2008, the company was initially known as Cold Brew Labs Inc. before officially changing its name to Pinterest, Inc. in April 2012. Its corporate headquarters are located in San Francisco, California.
- Sector
- Communication Services
- Industry
- Internet Content & Information
- CEO
- William J. Ready