Basis: Trailing twelve months (TTM). Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 5.07%.
YIELD ON COST (YOC)
5.07%
NWL now pays $0.28 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-10-04) | $51.60 | 0.54% |
| 5 years ago(2021-09-30) | $22.14 | 1.26% |
| 3 years ago(2023-10-03) | $8.03 | 3.49% |
| 1 year ago(2025-10-07) | $5.19 | 5.39% |
| Buying today(at $5.55) | $5.55 | 5.07% |
Projection: starting from today's 5.07% yield, assuming the dividend keeps compounding at -25.7% a year — the recent growth rate of its annual payout. Boards set dividends each year, so actual figures will differ.
Today
5.07%
In 3 years
2.08%
In 5 years
1.15%
In 10 years
0.26%
Try your own purchase price, dividend and growth rate for Newell Brands Inc. (NWL).
Starting Yield
5.05%
Ending YOC
0.14%
Year 15 Dividend
$0.01
Cum. Dividends Recd.
$1.01
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $0.28 | N/A | 5.05% | $0.00 |
| Year 1 | $0.22 | -21.18% | 3.98% | $0.22 |
| Year 2 | $0.17 | -21.18% | 3.13% | $0.39 |
| Year 3 | $0.14 | -21.18% | 2.47% | $0.53 |
| Year 4 | $0.11 | -21.18% | 1.95% | $0.64 |
| Year 5 | $0.09 | -21.18% | 1.53% | $0.73 |
| Year 6 | $0.07 | -21.18% | 1.21% | $0.79 |
| Year 7 | $0.05 | -21.18% | 0.95% | $0.85 |
| Year 8 | $0.04 | -21.18% | 0.75% | $0.89 |
| Year 9 | $0.03 | -21.18% | 0.59% | $0.92 |
| Year 10 | $0.03 | -21.18% | 0.47% | $0.95 |
| Year 11 | $0.02 | -21.18% | 0.37% | $0.97 |
| Year 12 | $0.02 | -21.18% | 0.29% | $0.98 |
| Year 13 | $0.01 | -21.18% | 0.23% | $0.99 |
| Year 14 | $0.01 | -21.18% | 0.18% | $1.00 |
| Year 15 | $0.01 | -21.18% | 0.14% | $1.01 |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute