TGM's two-stage DCF values FitLife Brands, Inc. (FTLF) between $12.98 and $28.47 depending on assumptions, with a base case of $19.47. Growth is taken from the company's own record (5-year revenue CAGR (FCF growth too volatile to use) (capped at 18%)), fading to 2.5% long-run; the discount rate (7.5%) reflects its beta.
What would today's price require?
$9.17 is justified only if free cash flow grows about +4.5% a year (fading to 2.5% long-run) at a 7.5% required return — slower than the company has actually grown.
| Scenario | FCF growth (fading to 2.5%) | Discount | Value / share |
|---|---|---|---|
| Conservative | 15.0%/yr | 8.5% | $12.98 |
| Base case | 18.0%/yr | 7.5% | $19.47 |
| Optimistic | 20.0%/yr | 6.5% | $28.47 |
| Third-party model estimate (FMP) | independent reference · retrieved Oct 6, 2026 · assumptions not provided | $57.97 | |
The FMP figure is a third-party point estimate. Its cash-flow forecast, discount rate, terminal growth, and valuation date are not included in the stored response, so TGMCharts presents it only as a reference—not as an intrinsic-value conclusion or price target.
Current Price
$9.17
Market-Implied Growth
+4.5%/yr
vs +30.4% 5Y actual
Model Scenario Range
$12.98 – $28.47
model output — not a price target
Edit the assumptions to see how they change the estimated fair value. Opens seeded with TGM's data-driven base case for FTLF (growth from its own 5-year record, discount from its beta), so the sandbox starts where the scenarios above leave off. Illustrative model — not investment advice.
Base inputs: FCF $5.8M · 0.01B shares · net debt $42.9M
Estimated Fair Value
$19.47
+112.3% vs $9.17
How the estimated fair value shifts with the discount rate (WACC) and terminal growth, holding your 18.0%/yr FCF growth and 10-year horizon fixed. Green = above today's $9.17; red = below. Your current case is outlined.
| WACC ↓ / Terminal → | 1.50% | 2.00% | 2.50% | 3.00% | 3.50% |
|---|---|---|---|---|---|
| 5.5% | $27.03 | $31.12 | $36.58 | $44.22 | $55.67 |
| 6.5% | $20.36 | $22.81 | $25.87 | $29.81 | $35.06 |
| 7.5% | $15.92 | $17.53 | $19.47 | $21.83 | $24.78 |
| 8.5% | $12.77 | $13.89 | $15.21 | $16.76 | $18.62 |
| 9.5% | $10.41 | $11.24 | $12.18 | $13.26 | $14.53 |