Basis: Trailing twelve months (TTM). Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 4.23%.
YIELD ON COST (YOC)
4.23%
BBY now pays $3.82 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-09-01) | $38.54 | 9.91% |
| 5 years ago(2021-08-30) | $118.35 | 3.23% |
| 3 years ago(2023-08-31) | $76.45 | 5.00% |
| 1 year ago(2025-09-05) | $76.17 | 5.02% |
| Buying today(at $89.33) | $89.33 | 4.23% |
Projection: starting from today's 4.23% yield, assuming the dividend keeps compounding at 9.3% a year — the recent growth rate of its annual payout. Boards set dividends each year, so actual figures will differ.
Today
4.23%
In 3 years
5.53%
In 5 years
6.62%
In 10 years
10.35%
Try your own purchase price, dividend and growth rate for Best Buy Co., Inc. (BBY).
Starting Yield
4.28%
Ending YOC
23.44%
Year 15 Dividend
$20.94
Cum. Dividends Recd.
$159.64
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $3.82 | N/A | 4.28% | $0.00 |
| Year 1 | $4.28 | +12.01% | 4.79% | $4.28 |
| Year 2 | $4.79 | +12.01% | 5.37% | $9.07 |
| Year 3 | $5.37 | +12.01% | 6.01% | $14.44 |
| Year 4 | $6.01 | +12.01% | 6.73% | $20.45 |
| Year 5 | $6.74 | +12.01% | 7.54% | $27.19 |
| Year 6 | $7.54 | +12.01% | 8.45% | $34.73 |
| Year 7 | $8.45 | +12.01% | 9.46% | $43.18 |
| Year 8 | $9.46 | +12.01% | 10.60% | $52.65 |
| Year 9 | $10.60 | +12.01% | 11.87% | $63.25 |
| Year 10 | $11.87 | +12.01% | 13.29% | $75.12 |
| Year 11 | $13.30 | +12.01% | 14.89% | $88.42 |
| Year 12 | $14.90 | +12.01% | 16.68% | $103.32 |
| Year 13 | $16.69 | +12.01% | 18.68% | $120.01 |
| Year 14 | $18.69 | +12.01% | 20.92% | $138.70 |
| Year 15 | $20.94 | +12.01% | 23.44% | $159.64 |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute