Roku, Inc. (ROKU) vs AT&T Inc. (T)
T leads on 12 of 14 compared metrics.
A side-by-side comparison of Roku, Inc. and AT&T Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 15, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
Total return — ROKU vs T
growth of $100 · last 9yROKU +511.3%T -20.0%ROKU compounded faster
Log scale — wide-divergence pair
ROKU T
ROKU vs T: by the numbers
- •T is the larger company ($163.84B vs $21.22B market cap).
- •T trades at the lower earnings multiple (7.94 vs 108.02 P/E).
- •T converts more revenue to profit (16.89% vs 4.06% net margin).
- •ROKU grew revenue faster over the past five years (19.57% vs -6.06% CAGR).
- •T pays a dividend (4.71% yield) while ROKU does not currently pay one.
Which is better, ROKU or T?
Metric tally: ROKU 2 · T 12It depends on what you're optimizing for:
ValueT(lower P/E)
GrowthROKU(faster 5Y revenue CAGR)
QualityT(higher ROIC)
Metrics side by side
Valuation
| Metric | ROKU | T |
|---|---|---|
| P/E ratio | 108.02 | 7.94● |
| Forward P/E | 39.27 | 9.28● |
| P/S ratio | 4.37 | 1.31● |
| P/B ratio | 8.12 | 1.51● |
| PEG ratio | — | 0.08 |
| EV / EBITDA | 48.91 | 5.88● |
| FCF yield | 3.01% | 10.47%● |
Profitability
| Metric | ROKU | T |
|---|---|---|
| Gross margin | 44.19% | 79.66%● |
| Operating margin | 2.09% | 19.35%● |
| Net margin | 4.06% | 16.89%● |
| ROE | 7.54% | 19.48%● |
| ROIC | -0.17% | 5.57%● |
Dividends
| Metric | ROKU | T |
|---|---|---|
| Dividend yield | — | 4.71% |
| Payout ratio | — | 36.51% |
Growth (annualized)
| Metric | ROKU | T |
|---|---|---|
| Revenue CAGR (5Y) | 19.57%● | -6.06% |
| EPS CAGR (5Y) | — | 8.15% |
| FCF CAGR (5Y) | 32.93%● | -10.02% |
| Total return CAGR (5Y) | -16.16% | 7.79%● |
Frequently asked
- Which is better, ROKU or T?
- It depends on your goal. value: T (lower P/E); growth: ROKU (faster 5Y revenue CAGR); quality: T (higher ROIC). Across all compared metrics, T leads 12 to 2.
- Is ROKU or T cheaper?
- On trailing earnings, T is cheaper: ROKU trades at a 108.02 P/E and T at 7.94.
- Which has grown faster, ROKU or T?
- Over the past five years, ROKU grew revenue faster — ROKU at a 19.57% CAGR versus T at -6.06%.
- Does ROKU or T pay a bigger dividend?
- T pays a dividend (4.71% yield) while ROKU does not currently pay one.
- Is ROKU or T more profitable?
- T runs the higher net margin — ROKU at 4.06% versus T at 16.89%.
- Which has been the better investment, ROKU or T?
- Over the past 5-year, T delivered the higher annualized total return — ROKU at -16.16% versus T at 4.53%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Roku P/E ratioAT&T P/E ratioRoku dividend yieldAT&T dividend yieldRoku ROEAT&T ROERoku operating marginAT&T operating marginRoku revenue growthAT&T revenue growthRoku free cash flowAT&T free cash flow
Roku & AT&T appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 15, 2026.