National Research Corporation (NRC) vs DENTSPLY SIRONA Inc. (XRAY)

XRAY leads on 8 of 15 compared metrics.

A side-by-side comparison of National Research Corporation and DENTSPLY SIRONA Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 27, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Compare

Total return — NRC vs XRAY

growth of $100 · last 13y
NRC +4.0%XRAY -73.8%NRC compounded faster
0100200300Start $1002016201920222025$104$26
NRC XRAY

NRC vs XRAY: by the numbers

  • XRAY is the larger company ($2.18B vs $469M market cap).
  • NRC is profitable (6.52% net margin) while XRAY runs a net loss (-17.06%).
  • XRAY grew revenue faster over the past five years (1.12% vs 0.55% CAGR).
  • XRAY pays the higher dividend yield (5.94% vs 3.08%).

Which is better, NRC or XRAY?

Metric tally: NRC 7 · XRAY 8

It depends on what you're optimizing for:

GrowthXRAY(faster 5Y revenue CAGR)
IncomeXRAY(higher dividend yield)
QualityNRC(higher ROIC)

Metrics side by side

Valuation

MetricNRCXRAY
P/E ratio52.33
Forward P/E23.657.59
P/S ratio3.290.59
P/B ratio33.791.63
EV / EBITDA19.117.56
FCF yield3.82%4.83%

Profitability

MetricNRCXRAY
Gross margin55.85%48.93%
Operating margin14.11%5.87%
Net margin6.52%-17.06%
ROE66.94%-47.65%
ROIC14.36%5.67%

Dividends

MetricNRCXRAY
Dividend yield3.08%5.94%
Payout ratio123.08%

Growth (annualized)

MetricNRCXRAY
Revenue CAGR (5Y)0.55%1.12%
EPS CAGR (5Y)-18.88%-0.93%
FCF CAGR (5Y)-17.24%-29.96%
Total return CAGR (5Y)-12.81%-28.39%

Frequently asked

Which is better, NRC or XRAY?
It depends on your goal. growth: XRAY (faster 5Y revenue CAGR); income: XRAY (higher dividend yield); quality: NRC (higher ROIC). Across all compared metrics, XRAY leads 8 to 7.
Which has grown faster, NRC or XRAY?
Over the past five years, XRAY grew revenue faster — NRC at a 0.55% CAGR versus XRAY at 1.12%.
Does NRC or XRAY pay a bigger dividend?
NRC yields 3.08% and XRAY yields 5.94% based on trailing dividends and the latest price.
Is NRC or XRAY more profitable?
NRC runs the higher net margin — NRC at 6.52% versus XRAY at -17.06%.
Which has been the better investment, NRC or XRAY?
Over the past 10-year, NRC delivered the higher annualized total return — NRC at 6.34% versus XRAY at -14.68%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 27, 2026.