ServiceNow, Inc. (NOW) vs State Street SPDR S&P 500 ETF (SPY)

Over the past 10 years, NOW outperformed SPY — 21.88% vs 14.89% annualized total return (price plus dividends).

A side-by-side comparison of ServiceNow, Inc. and State Street SPDR S&P 500 ETF across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 28, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: NOW is classified in Technology; SPY is classified in Financial Services. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnNOW vs SPY

growth of $100 · dividends reinvested · last 14y
NOW +2045.5%SPY +610.1%NOW compounded faster
01k2k3k4k5kStart $1002015201820212024$2,146$710
NOW SPY

Metrics side by side

Did NOW beat SPY?

Over the past 10 years, NOW outperformed SPY — 21.88% vs 14.89% annualized total return (price plus dividends).

Total return (annualized)

MetricNOWSPY
Total return (1Y)-45.36%17.32%
Total return CAGR (3Y)-1.95%18.85%
Total return CAGR (5Y)-1.95%12.50%
Total return CAGR (10Y)21.88%14.89%

SPY is an index fund, so valuation, profitability, and per-company growth metrics don't apply — the head-to-head here is total return (price plus reinvested dividends).

Frequently asked

Has NOW beaten SPY?
Over the past 10 years, NOW outperformed SPY — 21.88% vs 14.89% annualized total return (price plus dividends).

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 28, 2026.