NIKE, Inc. (NKE) vs Yum! Brands, Inc. (YUM)
YUM leads on 13 of 16 compared metrics.
A side-by-side comparison of NIKE, Inc. and Yum! Brands, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 15, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
Total return — NKE vs YUM
growth of $100 · last 29yNKE +562.7%YUM +2583.7%YUM compounded faster
NKE YUM
NKE vs YUM: by the numbers
- •NKE is the larger company ($66.42B vs $42.53B market cap).
- •YUM trades at the lower earnings multiple (24.85 vs 29.56 P/E).
- •YUM converts more revenue to profit (20.48% vs 4.84% net margin).
- •YUM grew revenue faster over the past five years (7.63% vs 3.86% CAGR).
- •NKE pays the higher dividend yield (3.63% vs 1.89%).
Which is better, NKE or YUM?
Metric tally: NKE 3 · YUM 13It depends on what you're optimizing for:
ValueYUM(lower P/E)
GrowthYUM(faster 5Y revenue CAGR)
IncomeNKE(higher dividend yield)
QualityYUM(higher ROIC)
Metrics side by side
Valuation
| Metric | NKE | YUM |
|---|---|---|
| P/E ratio | 29.56 | 24.85● |
| Forward P/E | 24.75 | 20.58● |
| P/S ratio | 1.43● | 5.07 |
| P/B ratio | 4.72 | — |
| PEG ratio | 5.02 | 4.59● |
| EV / EBITDA | 20.31 | 19.01● |
| FCF yield | 1.58% | 3.83%● |
Profitability
| Metric | NKE | YUM |
|---|---|---|
| Gross margin | 40.81% | 45.67%● |
| Operating margin | 6.03% | 31.47%● |
| Net margin | 4.84% | 20.48%● |
| ROE | 15.97%● | -21.28% |
| ROIC | 11.57% | 28.26%● |
Dividends
| Metric | NKE | YUM |
|---|---|---|
| Dividend yield | 3.63%● | 1.89% |
| Payout ratio | 75.12% | 52.24% |
Growth (annualized)
| Metric | NKE | YUM |
|---|---|---|
| Revenue CAGR (5Y) | 3.86% | 7.63%● |
| EPS CAGR (5Y) | 5.89% | 13.33%● |
| FCF CAGR (5Y) | -22.85% | 6.20%● |
| Total return CAGR (5Y) | -18.03% | 7.21%● |
Frequently asked
- Which is better, NKE or YUM?
- It depends on your goal. value: YUM (lower P/E); growth: YUM (faster 5Y revenue CAGR); income: NKE (higher dividend yield); quality: YUM (higher ROIC). Across all compared metrics, YUM leads 13 to 3.
- Is NKE or YUM cheaper?
- On trailing earnings, YUM is cheaper: NKE trades at a 29.56 P/E and YUM at 24.85.
- Which has grown faster, NKE or YUM?
- Over the past five years, YUM grew revenue faster — NKE at a 3.86% CAGR versus YUM at 7.63%.
- Does NKE or YUM pay a bigger dividend?
- NKE yields 3.63% and YUM yields 1.89% based on trailing dividends and the latest price.
- Is NKE or YUM more profitable?
- YUM runs the higher net margin — NKE at 4.84% versus YUM at 20.48%.
- Which has been the better investment, NKE or YUM?
- Over the past 10-year, YUM delivered the higher annualized total return — NKE at -0.67% versus YUM at 12.07%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
NIKE P/E ratioYum! Brands P/E ratioNIKE dividend yieldYum! Brands dividend yieldNIKE ROEYum! Brands ROENIKE operating marginYum! Brands operating marginNIKE revenue growthYum! Brands revenue growthNIKE free cash flowYum! Brands free cash flow
NIKE & Yum! Brands appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 15, 2026.