Cloudflare, Inc. (NET) vs ServiceNow, Inc. (NOW)

NOW leads on 10 of 12 compared metrics.

A side-by-side comparison of Cloudflare, Inc. and ServiceNow, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Total return — NET vs NOW

growth of $100 · last 7y
NET +1169.3%NOW +102.7%NET compounded faster
Log scale — wide-divergence pair
101001k10kStart $100202120232025$1,269$203
NET NOW

NET vs NOW: by the numbers

  • NOW is the larger company ($105.35B vs $81.10B market cap).
  • NOW is profitable (12.59% net margin) while NET runs a net loss (-3.72%).
  • NET grew revenue faster over the past five years (37.27% vs 23.64% CAGR).

Which is better, NET or NOW?

Metric tally: NET 2 · NOW 10

It depends on what you're optimizing for:

GrowthNET(faster 5Y revenue CAGR)
QualityNOW(higher ROIC)

Valuation

MetricNETNOW
P/E ratio60.80
Forward P/E144.5820.19
P/S ratio34.607.61
P/B ratio52.779.06
PEG ratio4.05
EV / EBITDA603.0232.83
FCF yield0.44%4.36%

Profitability

MetricNETNOW
Gross margin73.33%76.56%
Operating margin-9.27%13.44%
Net margin-3.72%12.59%
ROE-5.68%14.98%
ROIC-4.10%8.98%

Growth (annualized)

MetricNETNOW
Revenue CAGR (5Y)37.27%23.64%
EPS CAGR (5Y)69.74%
FCF CAGR (5Y)24.23%
Total return CAGR (5Y)19.43%0.51%

Frequently asked

Which is better, NET or NOW?
It depends on your goal. growth: NET (faster 5Y revenue CAGR); quality: NOW (higher ROIC). Across all compared metrics, NOW leads 10 to 2.
Which has grown faster, NET or NOW?
Over the past five years, NET grew revenue faster — NET at a 37.27% CAGR versus NOW at 23.64%.
Is NET or NOW more profitable?
NOW runs the higher net margin — NET at -3.72% versus NOW at 12.59%.
Which has been the better investment, NET or NOW?
Over the past 5-year, NOW delivered the higher annualized total return — NET at 19.43% versus NOW at 21.29%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.