Marriott International, Inc. (MAR) vs Royal Caribbean Cruises Ltd. (RCL)

RCL leads on 11 of 16 compared metrics.

A side-by-side comparison of Marriott International, Inc. and Royal Caribbean Cruises Ltd. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 26, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Compare

Total return — MAR vs RCL

growth of $100 · last 30y
MAR +5274.6%RCL +2204.6%MAR compounded faster
02k4k6kStart $100200120062011201620212026$5,375$2,305
MAR RCL

MAR vs RCL: by the numbers

  • MAR is the larger company ($99.91B vs $86.53B market cap).
  • RCL trades at the lower earnings multiple (19.69 vs 39.84 P/E).
  • RCL converts more revenue to profit (24.39% vs 9.72% net margin).
  • RCL grew revenue faster over the past five years (142.80% vs 26.50% CAGR).
  • RCL pays the higher dividend yield (1.55% vs 0.72%).

Which is better, MAR or RCL?

Metric tally: MAR 5 · RCL 11

It depends on what you're optimizing for:

ValueRCL(lower P/E)
GrowthRCL(faster 5Y revenue CAGR)
IncomeRCL(higher dividend yield)
QualityMAR(higher ROIC)

Metrics side by side

Valuation

MetricMARRCL
P/E ratio39.8419.69
Forward P/E29.1216.17
P/S ratio3.844.76
P/B ratio8.91
PEG ratio2.350.41
EV / EBITDA25.0015.05
FCF yield3.05%1.57%

Profitability

MetricMARRCL
Gross margin21.38%47.23%
Operating margin16.02%27.88%
Net margin9.72%24.39%
ROE-68.97%45.71%
ROIC15.59%14.90%

Dividends

MetricMARRCL
Dividend yield0.72%1.55%
Payout ratio28.78%31.79%

Growth (annualized)

MetricMARRCL
Revenue CAGR (5Y)26.50%142.80%
EPS CAGR (5Y)16.38%9.81%
FCF CAGR (5Y)24.39%11.57%
Total return CAGR (5Y)22.99%30.05%

Frequently asked

Which is better, MAR or RCL?
It depends on your goal. value: RCL (lower P/E); growth: RCL (faster 5Y revenue CAGR); income: RCL (higher dividend yield); quality: MAR (higher ROIC). Across all compared metrics, RCL leads 11 to 5.
Is MAR or RCL cheaper?
On trailing earnings, RCL is cheaper: MAR trades at a 39.84 P/E and RCL at 19.69.
Which has grown faster, MAR or RCL?
Over the past five years, RCL grew revenue faster — MAR at a 26.50% CAGR versus RCL at 142.80%.
Does MAR or RCL pay a bigger dividend?
MAR yields 0.72% and RCL yields 1.55% based on trailing dividends and the latest price.
Is MAR or RCL more profitable?
RCL runs the higher net margin — MAR at 9.72% versus RCL at 24.39%.
Which has been the better investment, MAR or RCL?
Over the past 10-year, MAR delivered the higher annualized total return — MAR at 20.57% versus RCL at 17.89%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 26, 2026.