The Kroger Co. (KR) vs Snap Inc. (SNAP)
A side-by-side comparison of The Kroger Co. and Snap Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 28, 2026. Differences are shown without an overall score or investment verdict.
Different business models: KR is classified in Consumer Defensive; SNAP is classified in Communication Services. Margin, capital intensity, and valuation differences should be interpreted in that sector context.
KR
The Kroger Co.
$59.19Consumer DefensiveDelayed quote: Jul 28, 2026, 4:00 PM EDT
SNAP
Snap Inc.
$4.77Communication ServicesAt close: Jul 28, 2026, 4:00 PM ET
Total return — KR vs SNAP
growth of $100 · dividends reinvested · last 9yKR +112.7%SNAP -80.5%KR compounded faster
Log scale — wide-divergence pair
KR SNAP
KR vs SNAP: by the numbers
- •KR is the larger company ($36.26B vs $8.06B market cap).
- •KR is profitable (0.71% net margin) while SNAP runs a net loss (-6.72%).
- •SNAP grew revenue faster over the past five years (16.73% vs 2.33% CAGR).
- •KR pays a dividend (2.41% yield), while SNAP has no payments in the available dividend history.
Metrics side by side
Valuation
| Metric | KR | SNAP |
|---|---|---|
| P/E ratio | 33.91 | N/A |
| Forward P/E | 12.07 | N/A |
| P/S ratio | 0.24 | 1.32 |
| P/B ratio | 5.51 | 3.86 |
| EV / EBITDA | 10.44 | N/A |
| FCF yield | 8.09% | 7.57% |
Profitability
| Metric | KR | SNAP |
|---|---|---|
| Gross margin | 23.18% | 55.77% |
| Operating margin | 1.33% | -6.77% |
| Net margin | 0.71% | -6.72% |
| ROE | 16.27% | -19.66% |
| ROIC | 4.70% | -8.20% |
Dividends
| Metric | KR | SNAP |
|---|---|---|
| Dividend yield | 2.41% | N/A |
| Payout ratio | 89.74% | N/A |
Growth (annualized)
| Metric | KR | SNAP |
|---|---|---|
| Revenue CAGR (5Y) | 2.33% | 16.73% |
| EPS CAGR (5Y) | -13.96% | N/A |
| FCF CAGR (5Y) | -1.62% | N/A |
| Total return CAGR (5Y) | 10.73% | -42.56% |
Frequently asked
- Which has grown faster, KR or SNAP?
- Over the past five years, SNAP grew revenue faster — KR at a 2.33% CAGR versus SNAP at 16.73%.
- Does KR or SNAP pay a bigger dividend?
- KR pays a dividend (2.41% yield), while SNAP has no payments in the available dividend history.
- Is KR or SNAP more profitable?
- KR runs the higher net margin — KR at 0.71% versus SNAP at -6.72%.
- How have KR and SNAP total returns compared?
- Over the past 5 years, KR delivered 7.90% and SNAP delivered -42.56% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Kroger P/E ratioSnap P/E ratioKroger dividend yieldSnap dividend yieldKroger ROESnap ROEKroger operating marginSnap operating marginKroger revenue growthSnap revenue growthKroger free cash flowSnap free cash flow
Kroger & Snap appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 28, 2026.