The Kroger Co. (KR) vs Rivian Automotive, Inc. (RIVN)
KR leads on 6 of 7 compared metrics.
A side-by-side comparison of The Kroger Co. and Rivian Automotive, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
KR
The Kroger Co.
$64.71Consumer Defensive
RIVN
Rivian Automotive, Inc.
$16.76Consumer Cyclical
Total return — KR vs RIVN
growth of $100 · last 5yKR +52.4%RIVN -83.4%KR compounded faster
Log scale — wide-divergence pair
KR RIVN
KR vs RIVN: by the numbers
- •KR is the larger company ($39.90B vs $21.06B market cap).
- •KR is profitable (0.69% net margin) while RIVN runs a net loss (-63.62%).
- •KR pays a dividend (2.16% yield) while RIVN does not currently pay one.
Valuation
| Metric | KR | RIVN |
|---|---|---|
| P/E ratio | 42.02 | — |
| Forward P/E | 11.54 | — |
| P/S ratio | 0.28● | 3.79 |
| P/B ratio | 6.89 | 4.75● |
| EV / EBITDA | 10.80 | — |
| FCF yield | 8.64% | — |
Profitability
| Metric | KR | RIVN |
|---|---|---|
| Gross margin | 23.30%● | -1.72% |
| Operating margin | 1.28%● | -68.94% |
| Net margin | 0.69%● | -63.62% |
| ROE | 17.14%● | -79.88% |
| ROIC | 4.70%● | -27.94% |
Dividends
| Metric | KR | RIVN |
|---|---|---|
| Dividend yield | 2.16% | — |
| Payout ratio | 89.74% | — |
Growth (annualized)
| Metric | KR | RIVN |
|---|---|---|
| Revenue CAGR (5Y) | 2.19% | — |
| EPS CAGR (5Y) | -13.96% | — |
| FCF CAGR (5Y) | -2.23% | — |
| Total return CAGR (5Y) | 13.20% | — |
Frequently asked
- Does KR or RIVN pay a bigger dividend?
- KR pays a dividend (2.16% yield) while RIVN does not currently pay one.
- Is KR or RIVN more profitable?
- KR runs the higher net margin — KR at 0.69% versus RIVN at -63.62%.
Go deeper
Dig into the metrics
Kroger P/E ratioRivian Automotive P/E ratioKroger dividend yieldRivian Automotive dividend yieldKroger ROERivian Automotive ROEKroger operating marginRivian Automotive operating marginKroger revenue growthRivian Automotive revenue growthKroger free cash flowRivian Automotive free cash flow
Kroger & Rivian Automotive appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.