The Kroger Co. (KR) vs Pfizer Inc. (PFE)

A side-by-side comparison of The Kroger Co. and Pfizer Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 28, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: KR is classified in Consumer Defensive; PFE is classified in Healthcare. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnKR vs PFE

growth of $100 · dividends reinvested · last 30y
KR +1667.5%PFE +562.5%KR compounded faster
05001k2k2kStart $100200120062011201620212026$1,767$662
KR PFE

KR vs PFE: by the numbers

  • PFE is the larger company ($143.91B vs $36.26B market cap).
  • PFE trades at the lower trailing earnings multiple (18.83 vs 33.91 P/E), one valuation lens rather than an overall verdict.
  • PFE converts more revenue to profit (11.83% vs 0.71% net margin).
  • PFE grew revenue faster over the past five years (8.22% vs 2.33% CAGR).
  • PFE pays the higher dividend yield (6.97% vs 2.41%).

Metrics side by side

Valuation

MetricKRPFE
P/E ratio33.9118.83
Forward P/E12.078.38
P/S ratio0.242.23
P/B ratio5.511.57
EV / EBITDA10.449.72
FCF yield8.09%6.71%

Profitability

MetricKRPFE
Gross margin23.18%69.35%
Operating margin1.33%23.45%
Net margin0.71%11.83%
ROE16.27%8.31%
ROIC4.70%8.84%

Dividends

MetricKRPFE
Dividend yield2.41%6.97%
Payout ratio89.74%126.47%

Growth (annualized)

MetricKRPFE
Revenue CAGR (5Y)2.33%8.22%
EPS CAGR (5Y)-13.96%-3.78%
FCF CAGR (5Y)-1.62%-3.79%
Total return CAGR (5Y)10.73%-5.21%

Frequently asked

Which has the lower trailing P/E, KR or PFE?
PFE has the lower trailing P/E: KR trades at 33.91 and PFE at 18.83. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, KR or PFE?
Over the past five years, PFE grew revenue faster — KR at a 2.33% CAGR versus PFE at 8.22%.
Does KR or PFE pay a bigger dividend?
KR yields 2.41% and PFE yields 6.97% based on trailing dividends and the latest price.
Is KR or PFE more profitable?
PFE runs the higher net margin — KR at 0.71% versus PFE at 11.83%.
How have KR and PFE total returns compared?
Over the past 10 years, KR delivered 7.90% and PFE delivered 1.55% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 28, 2026.