The Kroger Co. (KR) vs Pfizer Inc. (PFE)
A side-by-side comparison of The Kroger Co. and Pfizer Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 28, 2026. Differences are shown without an overall score or investment verdict.
Different business models: KR is classified in Consumer Defensive; PFE is classified in Healthcare. Margin, capital intensity, and valuation differences should be interpreted in that sector context.
KR
The Kroger Co.
$59.19Consumer DefensiveDelayed quote: Jul 28, 2026, 4:00 PM EDT
PFE
Pfizer Inc.
$25.25HealthcareDelayed quote: Jul 28, 2026, 4:02 PM EDT
Total return — KR vs PFE
growth of $100 · dividends reinvested · last 30yKR +1667.5%PFE +562.5%KR compounded faster
KR PFE
KR vs PFE: by the numbers
- •PFE is the larger company ($143.91B vs $36.26B market cap).
- •PFE trades at the lower trailing earnings multiple (18.83 vs 33.91 P/E), one valuation lens rather than an overall verdict.
- •PFE converts more revenue to profit (11.83% vs 0.71% net margin).
- •PFE grew revenue faster over the past five years (8.22% vs 2.33% CAGR).
- •PFE pays the higher dividend yield (6.97% vs 2.41%).
Metrics side by side
Valuation
| Metric | KR | PFE |
|---|---|---|
| P/E ratio | 33.91 | 18.83 |
| Forward P/E | 12.07 | 8.38 |
| P/S ratio | 0.24 | 2.23 |
| P/B ratio | 5.51 | 1.57 |
| EV / EBITDA | 10.44 | 9.72 |
| FCF yield | 8.09% | 6.71% |
Profitability
| Metric | KR | PFE |
|---|---|---|
| Gross margin | 23.18% | 69.35% |
| Operating margin | 1.33% | 23.45% |
| Net margin | 0.71% | 11.83% |
| ROE | 16.27% | 8.31% |
| ROIC | 4.70% | 8.84% |
Dividends
| Metric | KR | PFE |
|---|---|---|
| Dividend yield | 2.41% | 6.97% |
| Payout ratio | 89.74% | 126.47% |
Growth (annualized)
| Metric | KR | PFE |
|---|---|---|
| Revenue CAGR (5Y) | 2.33% | 8.22% |
| EPS CAGR (5Y) | -13.96% | -3.78% |
| FCF CAGR (5Y) | -1.62% | -3.79% |
| Total return CAGR (5Y) | 10.73% | -5.21% |
Frequently asked
- Which has the lower trailing P/E, KR or PFE?
- PFE has the lower trailing P/E: KR trades at 33.91 and PFE at 18.83. P/E is one valuation measure and does not by itself establish which business is cheaper.
- Which has grown faster, KR or PFE?
- Over the past five years, PFE grew revenue faster — KR at a 2.33% CAGR versus PFE at 8.22%.
- Does KR or PFE pay a bigger dividend?
- KR yields 2.41% and PFE yields 6.97% based on trailing dividends and the latest price.
- Is KR or PFE more profitable?
- PFE runs the higher net margin — KR at 0.71% versus PFE at 11.83%.
- How have KR and PFE total returns compared?
- Over the past 10 years, KR delivered 7.90% and PFE delivered 1.55% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Kroger P/E ratioPfizer P/E ratioKroger dividend yieldPfizer dividend yieldKroger ROEPfizer ROEKroger operating marginPfizer operating marginKroger revenue growthPfizer revenue growthKroger free cash flowPfizer free cash flow
Kroger & Pfizer appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 28, 2026.