Is KR or NFLX cheaper?

On trailing earnings, NFLX is cheaper: KR trades at a 42.02 P/E and NFLX at 25.92.

Which has grown faster, KR or NFLX?

Over the past five years, NFLX grew revenue faster — KR at a 2.19% CAGR versus NFLX at 12.18%.

Does KR or NFLX pay a bigger dividend?

KR pays a dividend (2.16% yield) while NFLX does not currently pay one.

Is KR or NFLX more profitable?

NFLX runs the higher net margin — KR at 0.69% versus NFLX at 28.52%.

Which has been the better investment, KR or NFLX?

Over the past 10-year, NFLX delivered the higher annualized total return — KR at 8.00% versus NFLX at 23.95%. Past performance doesn't predict future results.

The Kroger Co. (KR) vs Netflix, Inc. (NFLX)

NFLX leads on 10 of 15 compared metrics.

A side-by-side comparison of The Kroger Co. and Netflix, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

The Kroger Co.

$39.90B

$64.71Consumer Defensive

NFLX

Netflix, Inc.

$338.30B

$80.34Communication Services

Total return — KR vs NFLX

growth of $100 · last 24y

KR +474.2%NFLX +67051.5%NFLX compounded faster

Log scale — wide-divergence pair

KR NFLX

KR vs NFLX: by the numbers

•NFLX is the larger company ($338.30B vs $39.90B market cap).
•NFLX trades at the lower earnings multiple (25.92 vs 42.02 P/E).
•NFLX converts more revenue to profit (28.52% vs 0.69% net margin).
•NFLX grew revenue faster over the past five years (12.18% vs 2.19% CAGR).
•KR pays a dividend (2.16% yield) while NFLX does not currently pay one.

Which is better, KR or NFLX?

Metric tally: KR 5 · NFLX 10

It depends on what you're optimizing for:

ValueNFLX(lower P/E)

GrowthNFLX(faster 5Y revenue CAGR)

QualityNFLX(higher ROIC)

Valuation

Metric	KR	NFLX
P/E ratio	42.02	25.92●
Forward P/E	11.54●	20.96
P/S ratio	0.28●	7.36
P/B ratio	6.89●	11.09
PEG ratio	—	1.33
EV / EBITDA	10.80	10.28●
FCF yield	8.64%●	3.44%

Profitability

Metric	KR	NFLX
Gross margin	23.30%	49.03%●
Operating margin	1.28%	29.72%●
Net margin	0.69%	28.52%●
ROE	17.14%	42.97%●
ROIC	4.70%	25.22%●

Dividends

Metric	KR	NFLX
Dividend yield	2.16%	—
Payout ratio	89.74%	—

Growth (annualized)

Metric	KR	NFLX
Revenue CAGR (5Y)	2.19%	12.18%●
EPS CAGR (5Y)	-13.96%	32.58%●
FCF CAGR (5Y)	-2.23%	37.02%●
Total return CAGR (5Y)	13.20%●	10.44%

Frequently asked

Which is better, KR or NFLX?: It depends on your goal. value: NFLX (lower P/E); growth: NFLX (faster 5Y revenue CAGR); quality: NFLX (higher ROIC). Across all compared metrics, NFLX leads 10 to 5.
Is KR or NFLX cheaper?: On trailing earnings, NFLX is cheaper: KR trades at a 42.02 P/E and NFLX at 25.92.
Which has grown faster, KR or NFLX?: Over the past five years, NFLX grew revenue faster — KR at a 2.19% CAGR versus NFLX at 12.18%.
Does KR or NFLX pay a bigger dividend?: KR pays a dividend (2.16% yield) while NFLX does not currently pay one.
Is KR or NFLX more profitable?: NFLX runs the higher net margin — KR at 0.69% versus NFLX at 28.52%.
Which has been the better investment, KR or NFLX?: Over the past 10-year, NFLX delivered the higher annualized total return — KR at 8.00% versus NFLX at 23.95%. Past performance doesn't predict future results.

Go deeper

Full KR analysis Full NFLX analysis Interactive comparison tool

Dig into the metrics

Kroger P/E ratio Netflix P/E ratio Kroger dividend yield Netflix dividend yield Kroger ROE Netflix ROE Kroger operating margin Netflix operating margin Kroger revenue growth Netflix revenue growth Kroger free cash flow Netflix free cash flow

Kroger & Netflix appear in these rankings

Highest Dividend Yield Stocks Highest ROE Stocks Highest ROIC Stocks Highest FCF Yield Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.