Kimberly-Clark Corporation (KMB) vs Snap Inc. (SNAP)

A side-by-side comparison of Kimberly-Clark Corporation and Snap Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 11, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: KMB is classified in Consumer Defensive; SNAP is classified in Communication Services. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnKMB vs SNAP

growth of $100 · dividends reinvested · last 10y
KMB +14.0% (+1.3%/yr)SNAP -78.3% (-14.2%/yr)KMB compounded faster over this window
Log scale — wide-divergence pair
101001kStart $1002019202120232025$114$22
KMB SNAP

KMB vs SNAP: by the numbers

  • KMB is the larger company ($32.58B vs $9.60B market cap).
  • KMB is profitable (11.80% net margin) while SNAP runs a net loss (-4.90%).
  • SNAP grew revenue faster over the past five years (13.71% vs -2.69% CAGR).
  • KMB pays a dividend (5.18% yield), while SNAP has no payments in the available dividend history.

Metrics side by side

Valuation

MetricKMBSNAP
P/E ratio16.69N/A
Forward P/E13.18N/A
P/S ratio1.971.51
P/B ratio18.624.98
EV / EBITDA14.44N/A
FCF yield5.40%7.35%

Profitability

MetricKMBSNAP
Gross margin36.69%57.31%
Operating margin12.38%-5.10%
Net margin11.80%-4.90%
ROE111.71%-16.15%
ROIC12.46%-5.19%

Dividends

MetricKMBSNAP
Dividend yield5.18%N/A
Payout ratio86.73%N/A

Growth (annualized)

MetricKMBSNAP
Revenue CAGR (5Y)-2.69%13.71%
EPS CAGR (5Y)-2.50%N/A
FCF CAGR (5Y)-8.19%N/A
Total return CAGR (5Y)-2.69%-41.06%

Frequently asked

Which has grown faster, KMB or SNAP?
Over the past five years, SNAP grew revenue faster — KMB at a -2.69% CAGR versus SNAP at 13.71%.
Does KMB or SNAP pay a bigger dividend?
KMB pays a dividend (5.18% yield), while SNAP has no payments in the available dividend history.
Is KMB or SNAP more profitable?
KMB runs the higher net margin — KMB at 11.80% versus SNAP at -4.90%.
How have KMB and SNAP total returns compared?
Over the past 5 years, KMB delivered -2.69% and SNAP delivered -41.06% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 11, 2026.