Is KDP or MO cheaper?

On trailing earnings, MO is cheaper: KDP trades at a 23.49 P/E and MO at 15.05.

Which has grown faster, KDP or MO?

Over the past five years, KDP grew revenue faster — KDP at a 7.31% CAGR versus MO at 1.08%.

Does KDP or MO pay a bigger dividend?

KDP yields 2.90% and MO yields 5.84% based on trailing dividends and the latest price.

Is KDP or MO more profitable?

MO runs the higher net margin — KDP at 10.81% versus MO at 36.91%.

Which has been the better investment, KDP or MO?

Over the past 10-year, KDP delivered the higher annualized total return — KDP at 12.76% versus MO at 7.92%. Past performance doesn't predict future results.

Keurig Dr Pepper Inc. (KDP) vs Altria Group, Inc. (MO)

MO leads on 12 of 16 compared metrics.

A side-by-side comparison of Keurig Dr Pepper Inc. and Altria Group, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

KDP

Keurig Dr Pepper Inc.

$43.14B

$31.71Consumer Defensive

Altria Group, Inc.

$120.13B

$71.94Consumer Defensive

Total return — KDP vs MO

growth of $100 · last 18y

KDP +627.3%MO +237.9%KDP compounded faster

KDP MO

KDP vs MO: by the numbers

•MO is the larger company ($120.13B vs $43.14B market cap).
•MO trades at the lower earnings multiple (15.05 vs 23.49 P/E).
•MO converts more revenue to profit (36.91% vs 10.81% net margin).
•KDP grew revenue faster over the past five years (7.31% vs 1.08% CAGR).
•MO pays the higher dividend yield (5.84% vs 2.90%).

Which is better, KDP or MO?

Metric tally: KDP 4 · MO 12

It depends on what you're optimizing for:

ValueMO(lower P/E)

GrowthKDP(faster 5Y revenue CAGR)

IncomeMO(higher dividend yield)

QualityMO(higher ROIC)

Valuation

Metric	KDP	MO
P/E ratio	23.49	15.05●
Forward P/E	12.58	12.23●
P/S ratio	2.55●	5.52
P/B ratio	1.71	—
PEG ratio	0.41●	1.32
EV / EBITDA	16.81	11.93●
FCF yield	3.66%	7.16%●

Profitability

Metric	KDP	MO
Gross margin	53.78%	67.84%●
Operating margin	21.29%	50.73%●
Net margin	10.81%	36.91%●
ROE	7.25%●	-198.37%
ROIC	5.62%	42.95%●

Dividends

Metric	KDP	MO
Dividend yield	2.90%	5.84%●
Payout ratio	60.13%	102.19%

Growth (annualized)

Metric	KDP	MO
Revenue CAGR (5Y)	7.31%●	1.08%
EPS CAGR (5Y)	10.23%	11.36%●
FCF CAGR (5Y)	-5.79%	1.28%●
Total return CAGR (5Y)	0.48%	16.42%●

Frequently asked

Which is better, KDP or MO?: It depends on your goal. value: MO (lower P/E); growth: KDP (faster 5Y revenue CAGR); income: MO (higher dividend yield); quality: MO (higher ROIC). Across all compared metrics, MO leads 12 to 4.
Is KDP or MO cheaper?: On trailing earnings, MO is cheaper: KDP trades at a 23.49 P/E and MO at 15.05.
Which has grown faster, KDP or MO?: Over the past five years, KDP grew revenue faster — KDP at a 7.31% CAGR versus MO at 1.08%.
Does KDP or MO pay a bigger dividend?: KDP yields 2.90% and MO yields 5.84% based on trailing dividends and the latest price.
Is KDP or MO more profitable?: MO runs the higher net margin — KDP at 10.81% versus MO at 36.91%.
Which has been the better investment, KDP or MO?: Over the past 10-year, KDP delivered the higher annualized total return — KDP at 12.76% versus MO at 7.92%. Past performance doesn't predict future results.

Go deeper

Full KDP analysis Full MO analysis Interactive comparison tool

Dig into the metrics

Keurig Dr Pepper P/E ratio Altria P/E ratio Keurig Dr Pepper dividend yield Altria dividend yield Keurig Dr Pepper ROE Altria ROE Keurig Dr Pepper operating margin Altria operating margin Keurig Dr Pepper revenue growth Altria revenue growth Keurig Dr Pepper free cash flow Altria free cash flow

Keurig Dr Pepper & Altria appear in these rankings

Highest Dividend Yield Stocks Highest ROIC Stocks Highest Operating Margin Stocks Highest FCF Yield Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.