Kellanova (K) vs The Kroger Co. (KR)

KR leads on 8 of 15 compared metrics, though K is the cheaper stock.

A side-by-side comparison of Kellanova and The Kroger Co. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 13, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Total return — K vs KR

growth of $100 · last 29y
K +152.3%KR +1199.6%KR compounded faster
Log scale — wide-divergence pair
101001k10kStart $10020012006201120162021$252$1,300
K KR

K vs KR: by the numbers

  • KR is the larger company ($39.90B vs $29.03B market cap).
  • K trades at the lower earnings multiple (22.90 vs 42.02 P/E).
  • K converts more revenue to profit (10.08% vs 0.69% net margin).
  • KR grew revenue faster over the past five years (2.19% vs -1.30% CAGR).
  • KR pays the higher dividend yield (2.16% vs 1.39%).

Which is better, K or KR?

Metric tally: K 7 · KR 8

It depends on what you're optimizing for:

ValueK(lower P/E)
GrowthKR(faster 5Y revenue CAGR)
IncomeKR(higher dividend yield)
QualityK(higher ROIC)

Valuation

MetricKKR
P/E ratio22.9042.02
Forward P/E22.0611.53
P/S ratio2.300.28
P/B ratio6.956.89
PEG ratio0.51
EV / EBITDA15.6610.80
FCF yield2.05%8.64%

Profitability

MetricKKR
Gross margin34.81%23.30%
Operating margin14.61%1.28%
Net margin10.08%0.69%
ROE30.38%17.14%
ROIC12.91%4.70%

Dividends

MetricKKR
Dividend yield1.39%2.16%
Payout ratio29.59%89.74%

Growth (annualized)

MetricKKR
Revenue CAGR (5Y)-1.30%2.19%
EPS CAGR (5Y)0.30%-13.96%
FCF CAGR (5Y)-15.22%-2.23%
Total return CAGR (5Y)11.22%13.20%

Frequently asked

Which is better, K or KR?
It depends on your goal. value: K (lower P/E); growth: KR (faster 5Y revenue CAGR); income: KR (higher dividend yield); quality: K (higher ROIC). Across all compared metrics, KR leads 8 to 7.
Is K or KR cheaper?
On trailing earnings, K is cheaper: K trades at a 22.90 P/E and KR at 42.02.
Which has grown faster, K or KR?
Over the past five years, KR grew revenue faster — K at a -1.30% CAGR versus KR at 2.19%.
Does K or KR pay a bigger dividend?
K yields 1.39% and KR yields 2.16% based on trailing dividends and the latest price.
Is K or KR more profitable?
K runs the higher net margin — K at 10.08% versus KR at 0.69%.
Which has been the better investment, K or KR?
Over the past 10-year, KR delivered the higher annualized total return — K at 5.79% versus KR at 8.00%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 13, 2026.