Is GM or NKE cheaper?

On trailing earnings, NKE is cheaper: GM trades at a 32.60 P/E and NKE at 29.56.

Which has grown faster, GM or NKE?

Over the past five years, GM grew revenue faster — GM at a 8.60% CAGR versus NKE at 3.86%.

Does GM or NKE pay a bigger dividend?

GM yields 0.81% and NKE yields 3.63% based on trailing dividends and the latest price.

Is GM or NKE more profitable?

NKE runs the higher net margin — GM at 1.38% versus NKE at 4.84%.

Which has been the better investment, GM or NKE?

Over the past 10-year, GM delivered the higher annualized total return — GM at 13.06% versus NKE at -0.67%. Past performance doesn't predict future results.

General Motors Company (GM) vs NIKE, Inc. (NKE)

NKE leads on 8 of 15 compared metrics.

A side-by-side comparison of General Motors Company and NIKE, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 13, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

General Motors Company

$73.49B

$81.50Consumer Cyclical

NKE

NIKE, Inc.

$66.42B

$44.93Consumer Cyclical

Total return — GM vs NKE

growth of $100 · last 16y

GM +138.4%NKE +117.9%GM compounded faster

GM NKE

GM vs NKE: by the numbers

•GM is the larger company ($73.49B vs $66.42B market cap).
•NKE trades at the lower earnings multiple (29.56 vs 32.60 P/E).
•NKE converts more revenue to profit (4.84% vs 1.38% net margin).
•GM grew revenue faster over the past five years (8.60% vs 3.86% CAGR).
•NKE pays the higher dividend yield (3.63% vs 0.81%).

Which is better, GM or NKE?

Metric tally: GM 7 · NKE 8

It depends on what you're optimizing for:

ValueNKE(lower P/E)

GrowthGM(faster 5Y revenue CAGR)

IncomeNKE(higher dividend yield)

QualityNKE(higher ROIC)

Valuation

Metric	GM	NKE
P/E ratio	32.60	29.56●
Forward P/E	—	24.75
P/S ratio	0.41●	1.43
P/B ratio	1.20●	4.72
PEG ratio	—	5.02
EV / EBITDA	11.84●	20.31
FCF yield	16.67%●	1.58%

Profitability

Metric	GM	NKE
Gross margin	6.10%	40.81%●
Operating margin	1.34%	6.03%●
Net margin	1.38%	4.84%●
ROE	4.05%	15.97%●
ROIC	1.16%	11.57%●

Dividends

Metric	GM	NKE
Dividend yield	0.81%	3.63%●
Payout ratio	19.82%	75.12%

Growth (annualized)

Metric	GM	NKE
Revenue CAGR (5Y)	8.60%●	3.86%
EPS CAGR (5Y)	-5.25%	5.89%●
FCF CAGR (5Y)	14.14%●	-22.85%
Total return CAGR (5Y)	6.65%●	-18.03%

Frequently asked

Which is better, GM or NKE?: It depends on your goal. value: NKE (lower P/E); growth: GM (faster 5Y revenue CAGR); income: NKE (higher dividend yield); quality: NKE (higher ROIC). Across all compared metrics, NKE leads 8 to 7.
Is GM or NKE cheaper?: On trailing earnings, NKE is cheaper: GM trades at a 32.60 P/E and NKE at 29.56.
Which has grown faster, GM or NKE?: Over the past five years, GM grew revenue faster — GM at a 8.60% CAGR versus NKE at 3.86%.
Does GM or NKE pay a bigger dividend?: GM yields 0.81% and NKE yields 3.63% based on trailing dividends and the latest price.
Is GM or NKE more profitable?: NKE runs the higher net margin — GM at 1.38% versus NKE at 4.84%.
Which has been the better investment, GM or NKE?: Over the past 10-year, GM delivered the higher annualized total return — GM at 13.06% versus NKE at -0.67%. Past performance doesn't predict future results.

Go deeper

Full GM analysis Full NKE analysis Interactive comparison tool

Dig into the metrics

General Motors P/E ratio NIKE P/E ratio General Motors dividend yield NIKE dividend yield General Motors ROE NIKE ROE General Motors operating margin NIKE operating margin General Motors revenue growth NIKE revenue growth General Motors free cash flow NIKE free cash flow

General Motors & NIKE appear in these rankings

Highest Dividend Yield Stocks Highest FCF Yield Stocks Best 10-Year Total Return Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 13, 2026.