Dogness (International) Corporation (DOGZ) vs Purple Innovation, Inc. (PRPL)

A side-by-side comparison of Dogness (International) Corporation and Purple Innovation, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of October 6, 2026. Differences are shown without an overall score or investment verdict.

Compare

Total return — DOGZ vs PRPL

growth of $100 · dividends reinvested · last 9y
DOGZ -99.1% (-40.9%/yr)PRPL -99.1% (-41.0%/yr)DOGZ compounded faster over this window
0100200300400Start $1002019202120232025$1$1
DOGZ PRPL

DOGZ vs PRPL: by the numbers

  • •DOGZ is the larger company ($13M vs $9M market cap).
  • •Both run net losses; PRPL's is the smaller (-10.74% vs -173.94% net margin).
  • •Both shrank revenue over the past five years; DOGZ's decline was smaller (-8.17% vs -9.09% CAGR).

Metrics side by side

Valuation

MetricDOGZPRPL
P/S ratio0.800.02
P/B ratio0.17N/A

Profitability

MetricDOGZPRPL
Gross margin-0.70%41.78%
Operating margin-44.09%-7.81%
Net margin-173.94%-10.74%
ROE-36.83%N/A
ROIC-7.75%-20.61%

Growth (annualized)

MetricDOGZPRPL
Revenue CAGR (5Y)-8.17%-9.09%
Total return CAGR (5Y)-56.55%-66.72%

Frequently asked

Which has grown faster, DOGZ or PRPL?
Neither grew: over the past five years both shrank revenue, with DOGZ's decline the smaller — DOGZ at a -8.17% CAGR versus PRPL at -9.09%.
How have DOGZ and PRPL total returns compared?
Over the past 5 years, DOGZ delivered -56.55% and PRPL delivered -66.72% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified October 6, 2026.