Krispy Kreme, Inc. (DNUT) vs The Honest Company, Inc. (HNST)
A side-by-side comparison of Krispy Kreme, Inc. and The Honest Company, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of October 6, 2026. Differences are shown without an overall score or investment verdict.
DNUT
Krispy Kreme, Inc.
$2.98Consumer DefensiveDelayed quote: Oct 6, 2026, 11:55 AM EDT
HNST
The Honest Company, Inc.
$5.09Consumer DefensiveDelayed quote: Oct 6, 2026, 11:54 AM EDT
Total return — DNUT vs HNST
growth of $100 · dividends reinvested · last 5yDNUT -85.6% (-32.1%/yr)HNST -68.2% (-20.5%/yr)HNST compounded faster over this window
DNUT HNST
DNUT vs HNST: by the numbers
- •HNST is the larger company ($561M vs $513M market cap).
- •Both run net losses; HNST's is the smaller (-3.56% vs -6.53% net margin).
- •DNUT grew revenue faster over the past five years (4.18% vs 1.89% CAGR).
Metrics side by side
Valuation
| Metric | DNUT | HNST |
|---|---|---|
| Forward P/E | N/A | 43.05 |
| P/S ratio | 0.35 | 1.64 |
| P/B ratio | 0.83 | 3.36 |
| EV / EBITDA | 8.57 | 1469.50 |
| FCF yield | 7.28% | 9.40% |
Profitability
| Metric | DNUT | HNST |
|---|---|---|
| Gross margin | 14.05% | 35.66% |
| Operating margin | -0.98% | -3.15% |
| Net margin | -6.53% | -3.56% |
| ROE | -15.49% | -7.28% |
| ROIC | -0.72% | -6.11% |
Growth (annualized)
| Metric | DNUT | HNST |
|---|---|---|
| Revenue CAGR (5Y) | 4.18% | 1.89% |
| Total return CAGR (5Y) | -26.27% | -11.82% |
Frequently asked
- Which has grown faster, DNUT or HNST?
- Over the past five years, DNUT grew revenue faster — DNUT at a 4.18% CAGR versus HNST at 1.89%.
- How have DNUT and HNST total returns compared?
- Over the past 5 years, DNUT delivered -26.27% and HNST delivered -11.82% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Krispy Kreme ROEHonest ROEKrispy Kreme operating marginHonest operating marginKrispy Kreme revenue growthHonest revenue growthKrispy Kreme free cash flowHonest free cash flow
Krispy Kreme & Honest appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified October 6, 2026.