DraftKings Inc. (DKNG) vs Lululemon Athletica Inc. (LULU)
A side-by-side comparison of DraftKings Inc. and Lululemon Athletica Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 29, 2026. Differences are shown without an overall score or investment verdict.
DKNG
DraftKings Inc.
$24.55Consumer CyclicalDelayed quote: Jul 29, 2026, 4:00 PM EDT
LULU
Lululemon Athletica Inc.
$119.03Consumer CyclicalDelayed quote: Jul 29, 2026, 4:00 PM EDT
Total return — DKNG vs LULU
growth of $100 · dividends reinvested · last 7yDKNG +151.2%LULU -36.0%DKNG compounded faster
DKNG LULU
DKNG vs LULU: by the numbers
- •LULU is the larger company ($13.52B vs $12.18B market cap).
- •LULU trades at the lower trailing earnings multiple (9.74 vs 205.85 P/E), one valuation lens rather than an overall verdict.
- •LULU converts more revenue to profit (13.03% vs 0.93% net margin).
- •DKNG grew revenue faster over the past five years (49.66% vs 17.61% CAGR).
Metrics side by side
Valuation
| Metric | DKNG | LULU |
|---|---|---|
| P/E ratio | 205.85 | 9.74 |
| Forward P/E | 122.19 | 9.22 |
| P/S ratio | 2.08 | 1.24 |
| P/B ratio | 21.65 | 2.88 |
| PEG ratio | 34.79 | 0.41 |
| EV / EBITDA | 44.72 | 5.68 |
| FCF yield | 5.18% | 9.21% |
Profitability
| Metric | DKNG | LULU |
|---|---|---|
| Gross margin | 41.79% | 55.70% |
| Operating margin | 0.58% | 18.21% |
| Net margin | 0.93% | 13.03% |
| ROE | 9.69% | 30.25% |
| ROIC | -0.26% | 22.70% |
Growth (annualized)
| Metric | DKNG | LULU |
|---|---|---|
| Revenue CAGR (5Y) | 49.66% | 17.61% |
| EPS CAGR (5Y) | N/A | 24.02% |
| FCF CAGR (5Y) | N/A | -1.88% |
| Total return CAGR (5Y) | -13.44% | -21.09% |
Frequently asked
- Which has the lower trailing P/E, DKNG or LULU?
- LULU has the lower trailing P/E: DKNG trades at 205.85 and LULU at 9.74. P/E is one valuation measure and does not by itself establish which business is cheaper.
- Which has grown faster, DKNG or LULU?
- Over the past five years, DKNG grew revenue faster — DKNG at a 49.66% CAGR versus LULU at 17.61%.
- Is DKNG or LULU more profitable?
- LULU runs the higher net margin — DKNG at 0.93% versus LULU at 13.03%.
- How have DKNG and LULU total returns compared?
- Over the past 5 years, DKNG delivered -13.44% and LULU delivered 4.51% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
DraftKings P/E ratioLululemon Athletica P/E ratioDraftKings dividend yieldLululemon Athletica dividend yieldDraftKings ROELululemon Athletica ROEDraftKings operating marginLululemon Athletica operating marginDraftKings revenue growthLululemon Athletica revenue growthDraftKings free cash flowLululemon Athletica free cash flow
DraftKings & Lululemon Athletica appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 29, 2026.