Dollar General Corporation (DG) vs General Mills, Inc. (GIS)
GIS leads on 12 of 17 compared metrics.
A side-by-side comparison of Dollar General Corporation and General Mills, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
DG
Dollar General Corporation
$114.80Consumer Defensive
GIS
General Mills, Inc.
$34.51Consumer Defensive
Total return — DG vs GIS
growth of $100 · last 17yDG +405.1%GIS +2.1%DG compounded faster
DG GIS
DG vs GIS: by the numbers
- •DG is the larger company ($25.32B vs $18.42B market cap).
- •GIS trades at the lower earnings multiple (8.46 vs 16.24 P/E).
- •GIS converts more revenue to profit (12.05% vs 3.63% net margin).
- •DG grew revenue faster over the past five years (5.03% vs 0.09% CAGR).
- •GIS pays the higher dividend yield (7.07% vs 2.06%).
Which is better, DG or GIS?
Metric tally: DG 5 · GIS 12It depends on what you're optimizing for:
ValueGIS(lower P/E)
GrowthDG(faster 5Y revenue CAGR)
IncomeGIS(higher dividend yield)
QualityGIS(higher ROIC)
Valuation
| Metric | DG | GIS |
|---|---|---|
| P/E ratio | 16.24 | 8.46● |
| Forward P/E | 14.40 | 10.93● |
| P/S ratio | 0.59● | 1.02 |
| P/B ratio | 2.88 | 2.00● |
| PEG ratio | 0.61● | 1.43 |
| EV / EBITDA | 12.01 | 10.45● |
| FCF yield | 11.38%● | 8.81% |
Profitability
| Metric | DG | GIS |
|---|---|---|
| Gross margin | 30.83% | 32.97%● |
| Operating margin | 5.26% | 19.07%● |
| Net margin | 3.63% | 12.05%● |
| ROE | 17.69% | 23.70%● |
| ROIC | 6.64% | 9.62%● |
Dividends
| Metric | DG | GIS |
|---|---|---|
| Dividend yield | 2.06% | 7.07%● |
| Payout ratio | 34.35% | 59.22% |
Growth (annualized)
| Metric | DG | GIS |
|---|---|---|
| Revenue CAGR (5Y) | 5.03%● | 0.09% |
| EPS CAGR (5Y) | -8.48% | 5.92%● |
| FCF CAGR (5Y) | 10.79%● | -11.45% |
| Total return CAGR (5Y) | -9.86% | -7.83%● |
Frequently asked
- Which is better, DG or GIS?
- It depends on your goal. value: GIS (lower P/E); growth: DG (faster 5Y revenue CAGR); income: GIS (higher dividend yield); quality: GIS (higher ROIC). Across all compared metrics, GIS leads 12 to 5.
- Is DG or GIS cheaper?
- On trailing earnings, GIS is cheaper: DG trades at a 16.24 P/E and GIS at 8.46.
- Which has grown faster, DG or GIS?
- Over the past five years, DG grew revenue faster — DG at a 5.03% CAGR versus GIS at 0.09%.
- Does DG or GIS pay a bigger dividend?
- DG yields 2.06% and GIS yields 7.07% based on trailing dividends and the latest price.
- Is DG or GIS more profitable?
- GIS runs the higher net margin — DG at 3.63% versus GIS at 12.05%.
- Which has been the better investment, DG or GIS?
- Over the past 10-year, DG delivered the higher annualized total return — DG at 3.68% versus GIS at -2.68%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Dollar General P/E ratioGeneral Mills P/E ratioDollar General dividend yieldGeneral Mills dividend yieldDollar General ROEGeneral Mills ROEDollar General operating marginGeneral Mills operating marginDollar General revenue growthGeneral Mills revenue growthDollar General free cash flowGeneral Mills free cash flow
Dollar General & General Mills appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.