Datadog, Inc. (DDOG) vs SoFi Technologies, Inc. (SOFI)
A side-by-side comparison of Datadog, Inc. and SoFi Technologies, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 13, 2026. Differences are shown without an overall score or investment verdict.
Different business models: DDOG is classified in Technology; SOFI is classified in Financial Services. Margin, capital intensity, and valuation differences should be interpreted in that sector context.
DDOG
Datadog, Inc.
$268.70TechnologyDelayed quote: Sep 28, 2026, 4:00 PM EDT
SOFI
SoFi Technologies, Inc.
$15.93Financial ServicesDelayed quote: Sep 28, 2026, 4:00 PM EDT
Total return — DDOG vs SOFI
growth of $100 · dividends reinvested · last 6yDDOG +123.6% (+14.4%/yr)SOFI +65.3% (+8.7%/yr)DDOG compounded faster over this window
DDOG SOFI
DDOG vs SOFI: by the numbers
- •DDOG is the larger company ($95.65B vs $20.43B market cap).
- •SOFI trades at the lower trailing earnings multiple (33.19 vs 544.37 P/E), one valuation lens rather than an overall verdict.
- •SOFI converts more revenue to profit (11.40% vs 4.48% net margin).
- •SOFI grew revenue faster over the past five years (42.36% vs 39.01% CAGR).
Metrics side by side
Valuation
| Metric | DDOG | SOFI |
|---|---|---|
| P/E ratio | 544.37 | 33.19 |
| Forward P/E | N/A | 26.99 |
| P/S ratio | 24.11 | 3.66 |
| P/B ratio | 21.90 | 1.84 |
| EV / EBITDA | 1148.04 | N/A |
| FCF yield | 1.21% | N/A |
Profitability
| Metric | DDOG | SOFI |
|---|---|---|
| Gross margin | 79.51% | 76.46% |
| Operating margin | 0.38% | 13.22% |
| Net margin | 4.48% | 11.40% |
| ROE | 4.07% | 5.74% |
| ROIC | 0.23% | N/A |
Growth (annualized)
| Metric | DDOG | SOFI |
|---|---|---|
| Revenue CAGR (5Y) | 39.01% | 42.36% |
| FCF CAGR (5Y) | 54.31% | N/A |
| Total return CAGR (5Y) | 10.03% | 2.52% |
Frequently asked
- Which has the lower trailing P/E, DDOG or SOFI?
- SOFI has the lower trailing P/E: DDOG trades at 544.37 and SOFI at 33.19. P/E is one valuation measure and does not by itself establish which business is cheaper.
- Which has grown faster, DDOG or SOFI?
- Over the past five years, SOFI grew revenue faster — DDOG at a 39.01% CAGR versus SOFI at 42.36%.
- Is DDOG or SOFI more profitable?
- SOFI runs the higher net margin — DDOG at 4.48% versus SOFI at 11.40%.
- How have DDOG and SOFI total returns compared?
- Over the past 5 years, DDOG delivered 10.03% and SOFI delivered 2.52% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Datadog P/E ratioSoFi Technologies P/E ratioDatadog ROESoFi Technologies ROEDatadog operating marginSoFi Technologies operating marginDatadog revenue growthSoFi Technologies revenue growthDatadog free cash flow
Datadog & SoFi Technologies appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 13, 2026.