Datadog, Inc. (DDOG) vs SoFi Technologies, Inc. (SOFI)

A side-by-side comparison of Datadog, Inc. and SoFi Technologies, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 13, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: DDOG is classified in Technology; SOFI is classified in Financial Services. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total return — DDOG vs SOFI

growth of $100 · dividends reinvested · last 6y
DDOG +123.6% (+14.4%/yr)SOFI +65.3% (+8.7%/yr)DDOG compounded faster over this window
100200300Start $100202120222023202420252026$224$165
DDOG SOFI

DDOG vs SOFI: by the numbers

  • •DDOG is the larger company ($95.65B vs $20.43B market cap).
  • •SOFI trades at the lower trailing earnings multiple (33.19 vs 544.37 P/E), one valuation lens rather than an overall verdict.
  • •SOFI converts more revenue to profit (11.40% vs 4.48% net margin).
  • •SOFI grew revenue faster over the past five years (42.36% vs 39.01% CAGR).

Metrics side by side

Valuation

MetricDDOGSOFI
P/E ratio544.3733.19
Forward P/EN/A26.99
P/S ratio24.113.66
P/B ratio21.901.84
EV / EBITDA1148.04N/A
FCF yield1.21%N/A

Profitability

MetricDDOGSOFI
Gross margin79.51%76.46%
Operating margin0.38%13.22%
Net margin4.48%11.40%
ROE4.07%5.74%
ROIC0.23%N/A

Growth (annualized)

MetricDDOGSOFI
Revenue CAGR (5Y)39.01%42.36%
FCF CAGR (5Y)54.31%N/A
Total return CAGR (5Y)10.03%2.52%

Frequently asked

Which has the lower trailing P/E, DDOG or SOFI?
SOFI has the lower trailing P/E: DDOG trades at 544.37 and SOFI at 33.19. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, DDOG or SOFI?
Over the past five years, SOFI grew revenue faster — DDOG at a 39.01% CAGR versus SOFI at 42.36%.
Is DDOG or SOFI more profitable?
SOFI runs the higher net margin — DDOG at 4.48% versus SOFI at 11.40%.
How have DDOG and SOFI total returns compared?
Over the past 5 years, DDOG delivered 10.03% and SOFI delivered 2.52% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 13, 2026.