Which has the lower trailing P/E, CLX or ELF?

CLX has the lower trailing P/E: CLX trades at 16.72 and ELF at 104.65. P/E is one valuation measure and does not by itself establish which business is cheaper.

Which has grown faster, CLX or ELF?

Over the past five years, ELF grew revenue faster — CLX at a -1.75% CAGR versus ELF at 38.12%.

Does CLX or ELF pay a bigger dividend?

CLX pays a dividend (6.18% yield), while ELF has no payments in the available dividend history.

Is CLX or ELF more profitable?

CLX runs the higher net margin — CLX at 8.74% versus ELF at 3.38%.

How have CLX and ELF total returns compared?

Over the past 10 years, CLX delivered -1.40% and ELF delivered 14.04% annualized total return. Past performance doesn't predict future results.

The Clorox Company (CLX) vs e.l.f. Beauty, Inc. (ELF)

A side-by-side comparison of The Clorox Company and e.l.f. Beauty, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of October 4, 2026. Differences are shown without an overall score or investment verdict.

CLX

The Clorox Company

$9.72B

$80.41Consumer DefensiveDelayed quote: Oct 2, 2026, 4:00 PM EDT

ELF

e.l.f. Beauty, Inc.

$6.17B

$104.68Consumer DefensiveDelayed quote: Oct 2, 2026, 4:00 PM EDT

Total return — CLX vs ELF

growth of $100 · dividends reinvested · last 10y

CLX -12.8% (-1.4%/yr)ELF +294.9% (+14.7%/yr)ELF compounded faster over this window

CLX ELF

CLX vs ELF: by the numbers

•CLX is the larger company ($9.72B vs $6.17B market cap).
•CLX trades at the lower trailing earnings multiple (16.72 vs 104.65 P/E), one valuation lens rather than an overall verdict.
•CLX converts more revenue to profit (8.74% vs 3.38% net margin).
•ELF grew revenue faster over the past five years (38.12% vs -1.75% CAGR).
•CLX pays a dividend (6.18% yield), while ELF has no payments in the available dividend history.

Metrics side by side

Valuation

Metric	CLX	ELF
P/E ratio	16.72	104.65
Forward P/E	13.98	28.85
PEG ratio	N/A	3.53
P/S ratio	1.45	3.50
P/B ratio	108.04	5.28
EV / EBITDA	7.91	24.33
FCF yield	4.17%	4.54%

Profitability

Metric	CLX	ELF
Gross margin	42.32%	74.44%
Operating margin	24.73%	10.50%
Net margin	8.74%	3.38%
ROE	652.22%	5.10%
ROIC	20.67%	6.12%

Dividends

Metric	CLX	ELF
Dividend yield	6.18%	N/A
Payout ratio	103.33%	N/A

Growth (annualized)

Metric	CLX	ELF
Revenue CAGR (5Y)	-1.75%	38.12%
EPS CAGR (5Y)	-3.13%	28.19%
FCF CAGR (5Y)	-15.59%	74.16%
Total return CAGR (5Y)	-10.23%	28.74%

Frequently asked

Which has the lower trailing P/E, CLX or ELF?: CLX has the lower trailing P/E: CLX trades at 16.72 and ELF at 104.65. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, CLX or ELF?: Over the past five years, ELF grew revenue faster — CLX at a -1.75% CAGR versus ELF at 38.12%.
Does CLX or ELF pay a bigger dividend?: CLX pays a dividend (6.18% yield), while ELF has no payments in the available dividend history.
Is CLX or ELF more profitable?: CLX runs the higher net margin — CLX at 8.74% versus ELF at 3.38%.
How have CLX and ELF total returns compared?: Over the past 10 years, CLX delivered -1.40% and ELF delivered 14.04% annualized total return. Past performance doesn't predict future results.

Go deeper

Full CLX analysis Full ELF analysis Interactive comparison tool

Dig into the metrics

Clorox P/E ratio e.l.f. Beauty P/E ratio Clorox dividend yield Clorox ROE e.l.f. Beauty ROE Clorox operating margin e.l.f. Beauty operating margin Clorox revenue growth e.l.f. Beauty revenue growth Clorox free cash flow e.l.f. Beauty free cash flow

Clorox & e.l.f. Beauty appear in these rankings

Highest Dividend Yield Stocks 25+ Year Dividend Growers Fastest Revenue Growth Stocks Highest ROE Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified October 4, 2026.