Colgate-Palmolive Company (CL) vs Snap Inc. (SNAP)
CL leads on 7 of 11 compared metrics.
A side-by-side comparison of Colgate-Palmolive Company and Snap Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
CL
Colgate-Palmolive Company
$89.45Consumer Defensive
SNAP
Snap Inc.
$5.26Communication Services
Total return — CL vs SNAP
growth of $100 · last 9yCL +21.6%SNAP -80.6%CL compounded faster
Log scale — wide-divergence pair
CL SNAP
CL vs SNAP: by the numbers
- •CL is the larger company ($71.58B vs $8.90B market cap).
- •CL is profitable (10.04% net margin) while SNAP runs a net loss (-6.72%).
- •SNAP grew revenue faster over the past five years (16.73% vs 4.46% CAGR).
- •CL pays a dividend (2.34% yield) while SNAP does not currently pay one.
Which is better, CL or SNAP?
Metric tally: CL 7 · SNAP 4It depends on what you're optimizing for:
GrowthSNAP(faster 5Y revenue CAGR)
QualityCL(higher ROIC)
Valuation
| Metric | CL | SNAP |
|---|---|---|
| P/E ratio | 34.75 | — |
| Forward P/E | 22.22● | 42.69 |
| P/S ratio | 3.46 | 1.46● |
| P/B ratio | 496.66 | 4.26● |
| EV / EBITDA | 21.17 | — |
| FCF yield | 5.23% | 6.86%● |
Profitability
| Metric | CL | SNAP |
|---|---|---|
| Gross margin | 60.06%● | 55.77% |
| Operating margin | 21.21%● | -6.77% |
| Net margin | 10.04%● | -6.72% |
| ROE | 1439.31%● | -19.66% |
| ROIC | 30.34%● | -8.20% |
Dividends
| Metric | CL | SNAP |
|---|---|---|
| Dividend yield | 2.34% | — |
| Payout ratio | 79.17% | — |
Growth (annualized)
| Metric | CL | SNAP |
|---|---|---|
| Revenue CAGR (5Y) | 4.46% | 16.73%● |
| EPS CAGR (5Y) | -3.47% | — |
| FCF CAGR (5Y) | 3.88% | — |
| Total return CAGR (5Y) | 3.78%● | -39.34% |
Frequently asked
- Which is better, CL or SNAP?
- It depends on your goal. growth: SNAP (faster 5Y revenue CAGR); quality: CL (higher ROIC). Across all compared metrics, CL leads 7 to 4.
- Which has grown faster, CL or SNAP?
- Over the past five years, SNAP grew revenue faster — CL at a 4.46% CAGR versus SNAP at 16.73%.
- Does CL or SNAP pay a bigger dividend?
- CL pays a dividend (2.34% yield) while SNAP does not currently pay one.
- Is CL or SNAP more profitable?
- CL runs the higher net margin — CL at 10.04% versus SNAP at -6.72%.
- Which has been the better investment, CL or SNAP?
- Over the past 5-year, CL delivered the higher annualized total return — CL at 4.61% versus SNAP at -39.34%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Colgate-Palmolive P/E ratioSnap P/E ratioColgate-Palmolive dividend yieldSnap dividend yieldColgate-Palmolive ROESnap ROEColgate-Palmolive operating marginSnap operating marginColgate-Palmolive revenue growthSnap revenue growthColgate-Palmolive free cash flowSnap free cash flow
Colgate-Palmolive & Snap appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.