Colgate-Palmolive Company (CL) vs Kimberly-Clark Corporation (KMB)
KMB leads on 9 of 16 compared metrics.
A side-by-side comparison of Colgate-Palmolive Company and Kimberly-Clark Corporation across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
CL
Colgate-Palmolive Company
$89.45Consumer Defensive
KMB
Kimberly-Clark Corporation
$102.29Consumer Defensive
Total return — CL vs KMB
growth of $100 · last 30yCL +777.0%KMB +195.9%CL compounded faster
CL KMB
CL vs KMB: by the numbers
- •CL is the larger company ($71.58B vs $33.95B market cap).
- •KMB trades at the lower earnings multiple (16.06 vs 34.75 P/E).
- •KMB converts more revenue to profit (12.81% vs 10.04% net margin).
- •CL grew revenue faster over the past five years (4.46% vs -2.61% CAGR).
- •KMB pays the higher dividend yield (4.97% vs 2.34%).
Which is better, CL or KMB?
Metric tally: CL 7 · KMB 9It depends on what you're optimizing for:
ValueKMB(lower P/E)
GrowthCL(faster 5Y revenue CAGR)
IncomeKMB(higher dividend yield)
QualityCL(higher ROIC)
Valuation
| Metric | CL | KMB |
|---|---|---|
| P/E ratio | 34.75 | 16.06● |
| Forward P/E | 22.22 | 13.49● |
| P/S ratio | 3.46 | 2.06● |
| P/B ratio | 496.66 | 18.98● |
| EV / EBITDA | 21.17 | 13.26● |
| FCF yield | 5.23% | 7.56%● |
Profitability
| Metric | CL | KMB |
|---|---|---|
| Gross margin | 60.06%● | 35.86% |
| Operating margin | 21.21%● | 13.27% |
| Net margin | 10.04% | 12.81%● |
| ROE | 1439.31%● | 117.98% |
| ROIC | 30.34%● | 17.62% |
Dividends
| Metric | CL | KMB |
|---|---|---|
| Dividend yield | 2.34% | 4.97%● |
| Payout ratio | 79.17% | 83.55% |
Growth (annualized)
| Metric | CL | KMB |
|---|---|---|
| Revenue CAGR (5Y) | 4.46%● | -2.61% |
| EPS CAGR (5Y) | -3.47% | -2.50%● |
| FCF CAGR (5Y) | 3.88%● | 3.38% |
| Total return CAGR (5Y) | 3.78%● | -0.94% |
Frequently asked
- Which is better, CL or KMB?
- It depends on your goal. value: KMB (lower P/E); growth: CL (faster 5Y revenue CAGR); income: KMB (higher dividend yield); quality: CL (higher ROIC). Across all compared metrics, KMB leads 9 to 7.
- Is CL or KMB cheaper?
- On trailing earnings, KMB is cheaper: CL trades at a 34.75 P/E and KMB at 16.06.
- Which has grown faster, CL or KMB?
- Over the past five years, CL grew revenue faster — CL at a 4.46% CAGR versus KMB at -2.61%.
- Does CL or KMB pay a bigger dividend?
- CL yields 2.34% and KMB yields 4.97% based on trailing dividends and the latest price.
- Is CL or KMB more profitable?
- KMB runs the higher net margin — CL at 10.04% versus KMB at 12.81%.
- Which has been the better investment, CL or KMB?
- Over the past 10-year, CL delivered the higher annualized total return — CL at 4.61% versus KMB at 1.05%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Colgate-Palmolive P/E ratioKimberly-Clark P/E ratioColgate-Palmolive dividend yieldKimberly-Clark dividend yieldColgate-Palmolive ROEKimberly-Clark ROEColgate-Palmolive operating marginKimberly-Clark operating marginColgate-Palmolive revenue growthKimberly-Clark revenue growthColgate-Palmolive free cash flowKimberly-Clark free cash flow
Colgate-Palmolive & Kimberly-Clark appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.