Colgate-Palmolive Company (CL) vs Diageo plc (DEO)

A side-by-side comparison of Colgate-Palmolive Company and Diageo plc across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of October 2, 2026. Differences are shown without an overall score or investment verdict.

Compare

Total return — CL vs DEO

growth of $100 · dividends reinvested · last 10y
CL +48.2% (+4.0%/yr)DEO -2.0% (-0.2%/yr)CL compounded faster over this window
100150200Start $10020182020202220242026$148$98
CL DEO

CL vs DEO: by the numbers

  • •CL is the larger company ($67.42B vs $47.11B market cap).
  • •CL converts more revenue to profit (9.68% vs 8.84% net margin).
  • •CL grew revenue faster over the past five years (4.26% vs 2.17% CAGR).
  • •DEO pays the higher dividend yield (3.92% vs 2.48%).

Metrics side by side

Valuation

MetricCLDEO
P/E ratio33.38N/A
Forward P/E21.80N/A
P/S ratio3.20N/A
P/B ratio285.694.33
EV / EBITDA14.82N/A
FCF yield5.72%N/A

Profitability

MetricCLDEO
Gross margin60.42%59.47%
Operating margin20.65%28.36%
Net margin9.68%8.84%
ROE863.14%15.95%
ROIC29.91%10.97%

Dividends

MetricCLDEO
Dividend yield2.48%3.92%
Payout ratio83.20%N/A

Growth (annualized)

MetricCLDEO
Revenue CAGR (5Y)4.26%2.17%
EPS CAGR (5Y)-3.47%-13.13%
FCF CAGR (5Y)7.70%-5.30%
Total return CAGR (5Y)4.72%-13.10%

Frequently asked

Which has grown faster, CL or DEO?
Over the past five years, CL grew revenue faster — CL at a 4.26% CAGR versus DEO at 2.17%.
Does CL or DEO pay a bigger dividend?
CL yields 2.48% and DEO yields 3.92% based on trailing dividends and the latest price.
Is CL or DEO more profitable?
CL runs the higher net margin — CL at 9.68% versus DEO at 8.84%.
How have CL and DEO total returns compared?
Over the past 10 years, CL delivered 3.74% and DEO delivered -0.73% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified October 2, 2026.