Which has the lower trailing P/E, BTI or COST?

BTI has the lower trailing P/E: BTI trades at 9.59 and COST at 47.67. P/E is one valuation measure and does not by itself establish which business is cheaper.

Which has grown faster, BTI or COST?

Over the past five years, COST grew revenue faster — BTI at a -3.08% CAGR versus COST at 9.48%.

Does BTI or COST pay a bigger dividend?

BTI yields 5.76% and COST yields 0.58% based on trailing dividends and the latest price.

Is BTI or COST more profitable?

BTI runs the higher net margin — BTI at 20.62% versus COST at 3.01%.

How have BTI and COST total returns compared?

Over the past 10 years, BTI delivered 5.54% and COST delivered 19.84% annualized total return. Past performance doesn't predict future results.

British American Tobacco p.l.c. (BTI) vs Costco Wholesale Corporation (COST)

A side-by-side comparison of British American Tobacco p.l.c. and Costco Wholesale Corporation across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of August 23, 2026. Differences are shown without an overall score or investment verdict.

BTI

British American Tobacco p.l.c.

$121.24B

$56.21Consumer DefensiveAt close: Aug 21, 2026, 4:00 PM ET

COST

Costco Wholesale Corporation

$420.30B

$947.74Consumer DefensiveAt close: Aug 21, 2026, 4:00 PM ET

Total return — BTI vs COST

growth of $100 · dividends reinvested · last 10y

BTI +71.8% (+5.6%/yr)COST +526.3% (+20.1%/yr)COST compounded faster over this window

BTI COST

BTI vs COST: by the numbers

•COST is the larger company ($420.30B vs $121.24B market cap).
•BTI trades at the lower trailing earnings multiple (9.59 vs 47.67 P/E), one valuation lens rather than an overall verdict.
•BTI converts more revenue to profit (20.62% vs 3.01% net margin).
•COST grew revenue faster over the past five years (9.48% vs -3.08% CAGR).
•BTI pays the higher dividend yield (5.76% vs 0.58%).

Metrics side by side

Valuation

Metric	BTI	COST
P/E ratio	9.59	47.67
Forward P/E	15.57	46.16
P/S ratio	1.80	1.43
P/B ratio	1.91	12.57
EV / EBITDA	6.77	29.77
FCF yield	15.70%	2.09%

Profitability

Metric	BTI	COST
Gross margin	83.50%	12.88%
Operating margin	39.04%	3.82%
Net margin	20.62%	3.01%
ROE	6.94%	26.38%
ROIC	8.04%	19.01%

Dividends

Metric	BTI	COST
Dividend yield	5.76%	0.58%
Payout ratio	68.53%	30.37%

Growth (annualized)

Metric	BTI	COST
Revenue CAGR (5Y)	-3.08%	9.48%
EPS CAGR (5Y)	4.31%	15.04%
FCF CAGR (5Y)	-9.26%	4.95%
Total return CAGR (5Y)	17.25%	16.32%

Frequently asked

Which has the lower trailing P/E, BTI or COST?: BTI has the lower trailing P/E: BTI trades at 9.59 and COST at 47.67. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, BTI or COST?: Over the past five years, COST grew revenue faster — BTI at a -3.08% CAGR versus COST at 9.48%.
Does BTI or COST pay a bigger dividend?: BTI yields 5.76% and COST yields 0.58% based on trailing dividends and the latest price.
Is BTI or COST more profitable?: BTI runs the higher net margin — BTI at 20.62% versus COST at 3.01%.
How have BTI and COST total returns compared?: Over the past 10 years, BTI delivered 5.54% and COST delivered 19.84% annualized total return. Past performance doesn't predict future results.

Go deeper

Full BTI analysis Full COST analysis Interactive comparison tool

Dig into the metrics

British American Tobacco p.l.c. P/E ratio Costco Wholesale P/E ratio British American Tobacco p.l.c. dividend yield Costco Wholesale dividend yield British American Tobacco p.l.c. ROE Costco Wholesale ROE British American Tobacco p.l.c. operating margin Costco Wholesale operating margin British American Tobacco p.l.c. revenue growth Costco Wholesale revenue growth British American Tobacco p.l.c. free cash flow Costco Wholesale free cash flow

British American Tobacco p.l.c. & Costco Wholesale appear in these rankings

Highest Dividend Yield Stocks Highest ROE Stocks Highest ROIC Stocks Highest Operating Margin Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified August 23, 2026.