Is BKNG or HOOD cheaper?

On trailing earnings, BKNG is cheaper: BKNG trades at a 21.75 P/E and HOOD at 45.02.

Which has grown faster, BKNG or HOOD?

Over the past five years, BKNG grew revenue faster — BKNG at a 37.43% CAGR versus HOOD at 27.80%.

Does BKNG or HOOD pay a bigger dividend?

BKNG pays a dividend (0.97% yield) while HOOD does not currently pay one.

Is BKNG or HOOD more profitable?

HOOD runs the higher net margin — BKNG at 22.23% versus HOOD at 41.12%.

Booking Holdings Inc. (BKNG) vs Robinhood Markets, Inc. (HOOD)

BKNG leads on 10 of 14 compared metrics.

A side-by-side comparison of Booking Holdings Inc. and Robinhood Markets, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 13, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

BKNG

Booking Holdings Inc.

$127.81B

$164.94Consumer Cyclical

HOOD

Robinhood Markets, Inc.

$83.92B

$93.19Financial Services

Total return — BKNG vs HOOD

growth of $100 · last 5y

BKNG +86.2%HOOD +167.6%HOOD compounded faster

BKNG HOOD

BKNG vs HOOD: by the numbers

•BKNG is the larger company ($127.81B vs $83.92B market cap).
•BKNG trades at the lower earnings multiple (21.75 vs 45.02 P/E).
•HOOD converts more revenue to profit (41.12% vs 22.23% net margin).
•BKNG grew revenue faster over the past five years (37.43% vs 27.80% CAGR).
•BKNG pays a dividend (0.97% yield) while HOOD does not currently pay one.

Which is better, BKNG or HOOD?

Metric tally: BKNG 10 · HOOD 4

It depends on what you're optimizing for:

ValueBKNG(lower P/E)

GrowthBKNG(faster 5Y revenue CAGR)

QualityBKNG(higher ROIC)

Valuation

Metric	BKNG	HOOD
P/E ratio	21.75●	45.02
Forward P/E	13.38●	36.66
P/S ratio	4.73●	18.49
P/B ratio	—	9.15
PEG ratio	0.14●	1.64
EV / EBITDA	14.07●	42.11
FCF yield	6.90%●	2.53%

Profitability

Metric	BKNG	HOOD
Gross margin	100.00%●	82.27%
Operating margin	34.28%	46.28%●
Net margin	22.23%	41.12%●
ROE	-96.88%	20.36%●
ROIC	50.82%●	7.55%

Dividends

Metric	BKNG	HOOD
Dividend yield	0.97%	—
Payout ratio	24.14%	—

Growth (annualized)

Metric	BKNG	HOOD
Revenue CAGR (5Y)	37.43%●	27.80%
EPS CAGR (5Y)	158.62%	262.28%●
FCF CAGR (5Y)	39.83%●	3.04%
Total return CAGR (5Y)	12.81%	—

Frequently asked

Which is better, BKNG or HOOD?: It depends on your goal. value: BKNG (lower P/E); growth: BKNG (faster 5Y revenue CAGR); quality: BKNG (higher ROIC). Across all compared metrics, BKNG leads 10 to 4.
Is BKNG or HOOD cheaper?: On trailing earnings, BKNG is cheaper: BKNG trades at a 21.75 P/E and HOOD at 45.02.
Which has grown faster, BKNG or HOOD?: Over the past five years, BKNG grew revenue faster — BKNG at a 37.43% CAGR versus HOOD at 27.80%.
Does BKNG or HOOD pay a bigger dividend?: BKNG pays a dividend (0.97% yield) while HOOD does not currently pay one.
Is BKNG or HOOD more profitable?: HOOD runs the higher net margin — BKNG at 22.23% versus HOOD at 41.12%.

Go deeper

Full BKNG analysis Full HOOD analysis Interactive comparison tool

Dig into the metrics

Booking P/E ratio Robinhood Markets P/E ratio Booking dividend yield Robinhood Markets dividend yield Booking ROE Robinhood Markets ROE Booking operating margin Robinhood Markets operating margin Booking revenue growth Robinhood Markets revenue growth Booking free cash flow Robinhood Markets free cash flow

Booking & Robinhood Markets appear in these rankings

Fastest Revenue Growth Stocks Highest ROIC Stocks Highest Operating Margin Stocks Highest FCF Yield Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 13, 2026.