Asure Software, Inc. (ASUR) vs GoPro, Inc. (GPRO)
A side-by-side comparison of Asure Software, Inc. and GoPro, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of October 6, 2026. Differences are shown without an overall score or investment verdict.
ASUR
Asure Software, Inc.
$7.65TechnologyDelayed quote: Oct 6, 2026, 12:54 PM EDT
GPRO
GoPro, Inc.
$1.33TechnologyDelayed quote: Oct 6, 2026, 12:50 PM EDT
Total return — ASUR vs GPRO
growth of $100 · dividends reinvested · last 10yASUR +19.5% (+1.8%/yr)GPRO -91.7% (-22.0%/yr)ASUR compounded faster over this window
Log scale — wide-divergence pair
ASUR GPRO
ASUR vs GPRO: by the numbers
- •GPRO is the larger company ($228M vs $221M market cap).
- •Both run net losses; ASUR's is the smaller (-5.42% vs -28.52% net margin).
- •ASUR grew revenue faster over the past five years (17.50% vs -12.23% CAGR).
Metrics side by side
Valuation
| Metric | ASUR | GPRO |
|---|---|---|
| Forward P/E | 8.87 | N/A |
| P/S ratio | 1.42 | 0.40 |
| P/B ratio | 1.12 | N/A |
| EV / EBITDA | 9.76 | N/A |
| FCF yield | 4.96% | N/A |
Profitability
| Metric | ASUR | GPRO |
|---|---|---|
| Gross margin | 68.12% | 27.67% |
| Operating margin | -1.16% | -9.25% |
| Net margin | -5.42% | -28.52% |
| ROE | -4.26% | N/A |
| ROIC | -0.65% | -181.50% |
Growth (annualized)
| Metric | ASUR | GPRO |
|---|---|---|
| Revenue CAGR (5Y) | 17.50% | -12.23% |
| Total return CAGR (5Y) | -2.27% | -31.70% |
Frequently asked
- Which has grown faster, ASUR or GPRO?
- Over the past five years, ASUR grew revenue faster — ASUR at a 17.50% CAGR versus GPRO at -12.23%.
- How have ASUR and GPRO total returns compared?
- Over the past 10 years, ASUR delivered 1.63% and GPRO delivered -22.38% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Asure Software ROEGoPro ROEAsure Software operating marginGoPro operating marginAsure Software revenue growthGoPro revenue growthAsure Software free cash flowGoPro free cash flow
Asure Software & GoPro appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified October 6, 2026.