Digital Turbine, Inc. (APPS) vs Cricut, Inc. (CRCT)

A side-by-side comparison of Digital Turbine, Inc. and Cricut, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of October 6, 2026. Differences are shown without an overall score or investment verdict.

Compare

Total return — APPS vs CRCT

growth of $100 · dividends reinvested · last 6y
APPS -85.2% (-27.3%/yr)CRCT -46.2% (-9.8%/yr)CRCT compounded faster over this window
050100150200250Start $10020222023202420252026$15$54
APPS CRCT

APPS vs CRCT: by the numbers

  • •APPS is the larger company ($1.37B vs $1.36B market cap).
  • •CRCT is profitable (12.71% net margin) while APPS runs a net loss (-4.46%).
  • •Both shrank revenue over the past five years; APPS's decline was smaller (-5.44% vs -11.04% CAGR).
  • •CRCT pays a dividend (3.09% yield), while APPS has no payments in the available dividend history.

Metrics side by side

Valuation

MetricAPPSCRCT
P/E ratioN/A15.59
Forward P/E15.6318.51
P/S ratio2.281.97
P/B ratio7.193.69
EV / EBITDA12.438.42
FCF yield1.55%10.86%

Profitability

MetricAPPSCRCT
Gross margin49.08%57.94%
Operating margin10.29%15.50%
Net margin-4.46%12.71%
ROE-14.05%23.81%
ROIC10.72%20.85%

Dividends

MetricAPPSCRCT
Dividend yieldN/A3.09%
Payout ratioN/A48.12%

Growth (annualized)

MetricAPPSCRCT
Revenue CAGR (5Y)-5.44%-11.04%
EPS CAGR (5Y)N/A-12.45%
FCF CAGR (5Y)-26.90%-4.93%
Total return CAGR (5Y)-31.36%-18.08%

Frequently asked

Which has grown faster, APPS or CRCT?
Neither grew: over the past five years both shrank revenue, with APPS's decline the smaller — APPS at a -5.44% CAGR versus CRCT at -11.04%.
Does APPS or CRCT pay a bigger dividend?
CRCT pays a dividend (3.09% yield), while APPS has no payments in the available dividend history.
Is APPS or CRCT more profitable?
CRCT runs the higher net margin — APPS at -4.46% versus CRCT at 12.71%.
How have APPS and CRCT total returns compared?
Over the past 5 years, APPS delivered -31.36% and CRCT delivered -18.08% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified October 6, 2026.