AppFolio Inc. (APPF) vs Zeta Global Holdings Corp. (ZETA)
A side-by-side comparison of AppFolio Inc. and Zeta Global Holdings Corp. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of August 28, 2026. Differences are shown without an overall score or investment verdict.
APPF
AppFolio Inc.
$232.06TechnologyDelayed quote: Aug 27, 2026, 4:00 PM EDT
ZETA
Zeta Global Holdings Corp.
$30.22TechnologyDelayed quote: Aug 27, 2026, 4:00 PM EDT
Total return — APPF vs ZETA
growth of $100 · dividends reinvested · last 5yAPPF +65.4% (+10.6%/yr)ZETA +239.9% (+27.7%/yr)ZETA compounded faster over this window
APPF ZETA
APPF vs ZETA: by the numbers
- •APPF is the larger company ($8.29B vs $7.56B market cap).
- •APPF is profitable (15.13% net margin) while ZETA runs a net loss (-0.14%).
- •ZETA grew revenue faster over the past five years (30.31% vs 26.26% CAGR).
Metrics side by side
Valuation
| Metric | APPF | ZETA |
|---|---|---|
| P/E ratio | 52.98 | N/A |
| Forward P/E | 33.63 | 31.13 |
| P/S ratio | 7.94 | 4.28 |
| P/B ratio | 15.72 | 7.26 |
| EV / EBITDA | 39.75 | 58.45 |
| FCF yield | 3.25% | 3.34% |
Profitability
| Metric | APPF | ZETA |
|---|---|---|
| Gross margin | 63.04% | 61.31% |
| Operating margin | 17.52% | 1.91% |
| Net margin | 15.13% | -0.14% |
| ROE | 29.94% | -0.23% |
| ROIC | 26.85% | 2.53% |
Growth (annualized)
| Metric | APPF | ZETA |
|---|---|---|
| Revenue CAGR (5Y) | 26.26% | 30.31% |
| EPS CAGR (5Y) | -3.28% | N/A |
| FCF CAGR (5Y) | 72.35% | 77.57% |
| Total return CAGR (5Y) | 13.66% | 33.57% |
Frequently asked
- Which has grown faster, APPF or ZETA?
- Over the past five years, ZETA grew revenue faster — APPF at a 26.26% CAGR versus ZETA at 30.31%.
- Is APPF or ZETA more profitable?
- APPF runs the higher net margin — APPF at 15.13% versus ZETA at -0.14%.
- How have APPF and ZETA total returns compared?
- Over the past 5 years, APPF delivered 28.77% and ZETA delivered 33.57% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
AppFolio P/E ratioAppFolio ROEZeta Global ROEAppFolio operating marginZeta Global operating marginAppFolio revenue growthZeta Global revenue growthAppFolio free cash flowZeta Global free cash flow
AppFolio & Zeta Global appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified August 28, 2026.