AppLovin Corporation (APP) vs Kimberly-Clark Corporation (KMB)

A side-by-side comparison of AppLovin Corporation and Kimberly-Clark Corporation across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 28, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: APP is classified in Technology; KMB is classified in Consumer Defensive. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnAPP vs KMB

growth of $100 · dividends reinvested · last 5y
APP +533.0%KMB -4.5%APP compounded faster
Log scale — wide-divergence pair
101001k10kStart $10020222023202420252026$633$96
APP KMB

APP vs KMB: by the numbers

  • APP is the larger company ($140.50B vs $37.54B market cap).
  • KMB trades at the lower trailing earnings multiple (17.49 vs 35.46 P/E), one valuation lens rather than an overall verdict.
  • APP converts more revenue to profit (64.29% vs 12.81% net margin).
  • APP grew revenue faster over the past five years (27.99% vs -2.61% CAGR).
  • KMB pays a dividend (4.56% yield), while APP has no payments in the available dividend history.

Metrics side by side

Valuation

MetricAPPKMB
P/E ratio35.4617.49
Forward P/E25.6614.81
P/S ratio22.682.25
P/B ratio59.1520.67
PEG ratio0.62N/A
EV / EBITDA28.6815.38
FCF yield3.15%6.94%

Profitability

MetricAPPKMB
Gross margin88.37%35.86%
Operating margin77.09%13.27%
Net margin64.29%12.81%
ROE167.67%117.98%
ROIC60.71%17.41%

Dividends

MetricAPPKMB
Dividend yieldN/A4.56%
Payout ratioN/A83.55%

Growth (annualized)

MetricAPPKMB
Revenue CAGR (5Y)27.99%-2.61%
EPS CAGR (5Y)73.54%-2.50%
FCF CAGR (5Y)79.57%-8.19%
Total return CAGR (5Y)45.80%0.34%

Frequently asked

Which has the lower trailing P/E, APP or KMB?
KMB has the lower trailing P/E: APP trades at 35.46 and KMB at 17.49. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, APP or KMB?
Over the past five years, APP grew revenue faster — APP at a 27.99% CAGR versus KMB at -2.61%.
Does APP or KMB pay a bigger dividend?
KMB pays a dividend (4.56% yield), while APP has no payments in the available dividend history.
Is APP or KMB more profitable?
APP runs the higher net margin — APP at 64.29% versus KMB at 12.81%.
How have APP and KMB total returns compared?
Over the past 5 years, APP delivered 45.80% and KMB delivered 2.16% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 28, 2026.