American Financial Group, Inc. (AFG) vs Franklin Resources, Inc. (BEN)

AFG leads on 10 of 13 compared metrics.

A side-by-side comparison of American Financial Group, Inc. and Franklin Resources, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 25, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Compare

Total return — AFG vs BEN

growth of $100 · last 30y
AFG +571.1%BEN +399.8%AFG compounded faster
0200400600800Start $100200120062011201620212026$671$500
AFG BEN

AFG vs BEN: by the numbers

  • BEN is the larger company ($17.22B vs $11.29B market cap).
  • AFG trades at the lower earnings multiple (12.89 vs 24.25 P/E).
  • AFG converts more revenue to profit (10.78% vs 8.99% net margin).
  • BEN grew revenue faster over the past five years (5.65% vs 3.20% CAGR).
  • AFG pays the higher dividend yield (5.11% vs 4.00%).

Which is better, AFG or BEN?

Metric tally: AFG 10 · BEN 3

It depends on what you're optimizing for:

ValueAFG(lower P/E)
GrowthBEN(faster 5Y revenue CAGR)
IncomeAFG(higher dividend yield)
QualityAFG(higher ROIC)

Metrics side by side

Valuation

MetricAFGBEN
P/E ratio12.8924.25
Forward P/E11.6511.85
P/S ratio1.391.86
P/B ratio2.421.39
PEG ratio3.203.60

Profitability

MetricAFGBEN
Gross margin32.36%73.80%
Operating margin13.68%9.34%
Net margin10.78%8.99%
ROE18.79%6.70%
ROIC9.67%1.38%

Dividends

MetricAFGBEN
Dividend yield5.11%4.00%
Payout ratio69.05%142.86%

Growth (annualized)

MetricAFGBEN
Revenue CAGR (5Y)3.20%5.65%
EPS CAGR (5Y)4.03%-10.56%
Total return CAGR (5Y)8.29%4.98%

Frequently asked

Which is better, AFG or BEN?
It depends on your goal. value: AFG (lower P/E); growth: BEN (faster 5Y revenue CAGR); income: AFG (higher dividend yield); quality: AFG (higher ROIC). Across all compared metrics, AFG leads 10 to 3.
Is AFG or BEN cheaper?
On trailing earnings, AFG is cheaper: AFG trades at a 12.89 P/E and BEN at 24.25.
Which has grown faster, AFG or BEN?
Over the past five years, BEN grew revenue faster — AFG at a 3.20% CAGR versus BEN at 5.65%.
Does AFG or BEN pay a bigger dividend?
AFG yields 5.11% and BEN yields 4.00% based on trailing dividends and the latest price.
Is AFG or BEN more profitable?
AFG runs the higher net margin — AFG at 10.78% versus BEN at 8.99%.
Which has been the better investment, AFG or BEN?
Over the past 10-year, AFG delivered the higher annualized total return — AFG at 12.46% versus BEN at 4.42%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 25, 2026.