Regions Financial Corporation (RF) vs Sunbelt Rentals Holdings Inc (SUNB)
RF leads on 8 of 10 compared metrics.
A side-by-side comparison of Regions Financial Corporation and Sunbelt Rentals Holdings Inc across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 9, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
RF
Regions Financial Corporation
$30.58Financial Services
SUNB
Sunbelt Rentals Holdings Inc
$73.00Financial Services
Total return — RF vs SUNB
growth of $100 · last 1yRF +6.6%SUNB -4.7%RF compounded faster
RF SUNB
RF vs SUNB: by the numbers
- •SUNB is the larger company ($29.91B vs $26.10B market cap).
- •RF trades at the lower earnings multiple (12.43 vs 22.53 P/E).
- •RF converts more revenue to profit (23.13% vs 11.80% net margin).
- •RF pays the higher dividend yield (3.55% vs 1.07%).
Which is better, RF or SUNB?
Metric tally: RF 8 · SUNB 2It depends on what you're optimizing for:
ValueRF(lower P/E)
IncomeRF(higher dividend yield)
QualityRF(higher ROIC)
Metrics side by side
Valuation
| Metric | RF | SUNB |
|---|---|---|
| P/E ratio | 12.43● | 22.53 |
| Forward P/E | 11.38● | 18.97 |
| P/S ratio | 2.69 | 2.63● |
| P/B ratio | 1.38● | 3.97 |
| PEG ratio | 0.62 | — |
Profitability
| Metric | RF | SUNB |
|---|---|---|
| Gross margin | 75.81%● | 38.46% |
| Operating margin | 29.48%● | 20.19% |
| Net margin | 23.13%● | 11.80% |
| ROE | 11.85% | 17.77%● |
| ROIC | 13.79%● | 7.91% |
Dividends
| Metric | RF | SUNB |
|---|---|---|
| Dividend yield | 3.55%● | 1.07% |
| Payout ratio | 45.89% | 23.66% |
Growth (annualized)
| Metric | RF | SUNB |
|---|---|---|
| Revenue CAGR (5Y) | 7.48% | — |
| EPS CAGR (5Y) | 17.53% | — |
| Total return CAGR (5Y) | 14.06% | — |
Frequently asked
- Which is better, RF or SUNB?
- It depends on your goal. value: RF (lower P/E); income: RF (higher dividend yield); quality: RF (higher ROIC). Across all compared metrics, RF leads 8 to 2.
- Is RF or SUNB cheaper?
- On trailing earnings, RF is cheaper: RF trades at a 12.43 P/E and SUNB at 22.53.
- Does RF or SUNB pay a bigger dividend?
- RF yields 3.55% and SUNB yields 1.07% based on trailing dividends and the latest price.
- Is RF or SUNB more profitable?
- RF runs the higher net margin — RF at 23.13% versus SUNB at 11.80%.
Go deeper
Dig into the metrics
Regions Financial P/E ratioSunbelt Rentals P/E ratioRegions Financial dividend yieldSunbelt Rentals dividend yieldRegions Financial ROESunbelt Rentals ROERegions Financial operating marginSunbelt Rentals operating marginRegions Financial revenue growthSunbelt Rentals revenue growthRegions Financial free cash flowSunbelt Rentals free cash flow
Regions Financial & Sunbelt Rentals appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 9, 2026.