NVR, Inc. (NVR) vs Ulta Beauty, Inc. (ULTA)
NVR leads on 10 of 16 compared metrics.
A side-by-side comparison of NVR, Inc. and Ulta Beauty, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 25, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
Total return — NVR vs ULTA
growth of $100 · last 19yNVR +1317.3%ULTA +1528.2%ULTA compounded faster
NVR ULTA
NVR vs ULTA: by the numbers
- •ULTA is the larger company ($20.87B vs $18.43B market cap).
- •NVR trades at the lower earnings multiple (16.51 vs 18.20 P/E).
- •NVR converts more revenue to profit (12.77% vs 9.36% net margin).
- •ULTA grew revenue faster over the past five years (12.93% vs 3.92% CAGR).
Which is better, NVR or ULTA?
Metric tally: NVR 10 · ULTA 6It depends on what you're optimizing for:
ValueNVR(lower P/E)
GrowthULTA(faster 5Y revenue CAGR)
QualityNVR(higher ROIC)
Metrics side by side
Valuation
| Metric | NVR | ULTA |
|---|---|---|
| P/E ratio | 16.51● | 18.20 |
| Forward P/E | 18.94 | 15.20● |
| P/S ratio | 2.04 | 1.68● |
| P/B ratio | 5.67● | 8.27 |
| PEG ratio | 1.21● | 22.87 |
| EV / EBITDA | 11.49● | 12.41 |
| FCF yield | 6.22%● | 4.91% |
Profitability
| Metric | NVR | ULTA |
|---|---|---|
| Gross margin | 22.82% | 39.33%● |
| Operating margin | 15.71%● | 12.54% |
| Net margin | 12.77%● | 9.36% |
| ROE | 35.45% | 46.06%● |
| ROIC | 25.85%● | 22.76% |
Growth (annualized)
| Metric | NVR | ULTA |
|---|---|---|
| Revenue CAGR (5Y) | 3.92% | 12.93%● |
| EPS CAGR (5Y) | 13.61% | 52.49%● |
| FCF CAGR (5Y) | 1.03%● | 0.55% |
| Total return CAGR (5Y) | 7.07%● | 6.84% |
Frequently asked
- Which is better, NVR or ULTA?
- It depends on your goal. value: NVR (lower P/E); growth: ULTA (faster 5Y revenue CAGR); quality: NVR (higher ROIC). Across all compared metrics, NVR leads 10 to 6.
- Is NVR or ULTA cheaper?
- On trailing earnings, NVR is cheaper: NVR trades at a 16.51 P/E and ULTA at 18.20.
- Which has grown faster, NVR or ULTA?
- Over the past five years, ULTA grew revenue faster — NVR at a 3.92% CAGR versus ULTA at 12.93%.
- Is NVR or ULTA more profitable?
- NVR runs the higher net margin — NVR at 12.77% versus ULTA at 9.36%.
- Which has been the better investment, NVR or ULTA?
- Over the past 10-year, NVR delivered the higher annualized total return — NVR at 14.92% versus ULTA at 7.34%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
NVR P/E ratioUlta Beauty P/E ratioNVR dividend yieldUlta Beauty dividend yieldNVR ROEUlta Beauty ROENVR operating marginUlta Beauty operating marginNVR revenue growthUlta Beauty revenue growthNVR free cash flowUlta Beauty free cash flow
NVR & Ulta Beauty appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 25, 2026.