Which has grown faster, MCD or SNAP?

Over the past five years, SNAP grew revenue faster — MCD at a 6.95% CAGR versus SNAP at 16.73%.

Does MCD or SNAP pay a bigger dividend?

MCD pays a dividend (2.58% yield) while SNAP does not currently pay one.

Is MCD or SNAP more profitable?

MCD runs the higher net margin — MCD at 31.62% versus SNAP at -6.72%.

Which has been the better investment, MCD or SNAP?

Over the past 5-year, MCD delivered the higher annualized total return — MCD at 11.47% versus SNAP at -39.34%. Past performance doesn't predict future results.

McDonald's Corporation (MCD) vs Snap Inc. (SNAP)

MCD leads on 6 of 10 compared metrics.

A side-by-side comparison of McDonald's Corporation and Snap Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

MCD

McDonald's Corporation

$202.36B

$284.81Consumer Cyclical

SNAP

Snap Inc.

$8.90B

$5.26Communication Services

Total return — MCD vs SNAP

growth of $100 · last 9y

MCD +122.7%SNAP -80.6%MCD compounded faster

Log scale — wide-divergence pair

MCD SNAP

MCD vs SNAP: by the numbers

•MCD is the larger company ($202.36B vs $8.90B market cap).
•MCD is profitable (31.62% net margin) while SNAP runs a net loss (-6.72%).
•SNAP grew revenue faster over the past five years (16.73% vs 6.95% CAGR).
•MCD pays a dividend (2.58% yield) while SNAP does not currently pay one.

Which is better, MCD or SNAP?

Metric tally: MCD 6 · SNAP 4

It depends on what you're optimizing for:

GrowthSNAP(faster 5Y revenue CAGR)

QualityMCD(higher ROIC)

Valuation

Metric	MCD	SNAP
P/E ratio	23.48	—
Forward P/E	20.06●	42.69
P/S ratio	7.40	1.46●
P/B ratio	—	4.26
PEG ratio	5.30	—
EV / EBITDA	17.22	—
FCF yield	3.46%	6.86%●

Profitability

Metric	MCD	SNAP
Gross margin	57.35%●	55.77%
Operating margin	46.01%●	-6.77%
Net margin	31.62%●	-6.72%
ROE	-478.38%	-19.66%●
ROIC	17.44%●	-8.20%

Dividends

Metric	MCD	SNAP
Dividend yield	2.58%	—
Payout ratio	61.25%	—

Growth (annualized)

Metric	MCD	SNAP
Revenue CAGR (5Y)	6.95%	16.73%●
EPS CAGR (5Y)	13.58%	—
FCF CAGR (5Y)	5.78%	—
Total return CAGR (5Y)	6.16%●	-39.34%

Frequently asked

Which is better, MCD or SNAP?: It depends on your goal. growth: SNAP (faster 5Y revenue CAGR); quality: MCD (higher ROIC). Across all compared metrics, MCD leads 6 to 4.
Which has grown faster, MCD or SNAP?: Over the past five years, SNAP grew revenue faster — MCD at a 6.95% CAGR versus SNAP at 16.73%.
Does MCD or SNAP pay a bigger dividend?: MCD pays a dividend (2.58% yield) while SNAP does not currently pay one.
Is MCD or SNAP more profitable?: MCD runs the higher net margin — MCD at 31.62% versus SNAP at -6.72%.
Which has been the better investment, MCD or SNAP?: Over the past 5-year, MCD delivered the higher annualized total return — MCD at 11.47% versus SNAP at -39.34%. Past performance doesn't predict future results.

Go deeper

Full MCD analysis Full SNAP analysis Interactive comparison tool

Dig into the metrics

McDonald's P/E ratio Snap P/E ratio McDonald's dividend yield Snap dividend yield McDonald's ROE Snap ROE McDonald's operating margin Snap operating margin McDonald's revenue growth Snap revenue growth McDonald's free cash flow Snap free cash flow

McDonald's & Snap appear in these rankings

Highest Dividend Yield Stocks Dividend Aristocrats Fastest Revenue Growth Stocks Highest Operating Margin Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.