Marriott International, Inc. (MAR) vs NIKE, Inc. (NKE)

MAR leads on 9 of 16 compared metrics, though NKE is the cheaper stock.

A side-by-side comparison of Marriott International, Inc. and NIKE, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Total return — MAR vs NKE

growth of $100 · last 30y
MAR +5811.0%NKE +583.9%MAR compounded faster
Log scale — wide-divergence pair
101001k10kStart $100200120062011201620212026$5,911$684
MAR NKE

MAR vs NKE: by the numbers

  • MAR is the larger company ($106.15B vs $66.42B market cap).
  • NKE trades at the lower earnings multiple (29.56 vs 42.33 P/E).
  • MAR converts more revenue to profit (9.72% vs 4.84% net margin).
  • MAR grew revenue faster over the past five years (26.50% vs 3.86% CAGR).
  • NKE pays the higher dividend yield (3.63% vs 0.68%).

Which is better, MAR or NKE?

Metric tally: MAR 9 · NKE 7

It depends on what you're optimizing for:

ValueNKE(lower P/E)
GrowthMAR(faster 5Y revenue CAGR)
IncomeNKE(higher dividend yield)
QualityMAR(higher ROIC)

Valuation

MetricMARNKE
P/E ratio42.3329.56
Forward P/E30.9524.75
P/S ratio4.081.43
P/B ratio4.72
PEG ratio2.315.02
EV / EBITDA27.2720.31
FCF yield2.87%1.58%

Profitability

MetricMARNKE
Gross margin21.38%40.81%
Operating margin16.02%6.03%
Net margin9.72%4.84%
ROE-68.97%15.97%
ROIC15.59%11.57%

Dividends

MetricMARNKE
Dividend yield0.68%3.63%
Payout ratio28.78%75.12%

Growth (annualized)

MetricMARNKE
Revenue CAGR (5Y)26.50%3.86%
EPS CAGR (5Y)16.38%5.89%
FCF CAGR (5Y)24.39%-22.85%
Total return CAGR (5Y)23.89%-18.03%

Frequently asked

Which is better, MAR or NKE?
It depends on your goal. value: NKE (lower P/E); growth: MAR (faster 5Y revenue CAGR); income: NKE (higher dividend yield); quality: MAR (higher ROIC). Across all compared metrics, MAR leads 9 to 7.
Is MAR or NKE cheaper?
On trailing earnings, NKE is cheaper: MAR trades at a 42.33 P/E and NKE at 29.56.
Which has grown faster, MAR or NKE?
Over the past five years, MAR grew revenue faster — MAR at a 26.50% CAGR versus NKE at 3.86%.
Does MAR or NKE pay a bigger dividend?
MAR yields 0.68% and NKE yields 3.63% based on trailing dividends and the latest price.
Is MAR or NKE more profitable?
MAR runs the higher net margin — MAR at 9.72% versus NKE at 4.84%.
Which has been the better investment, MAR or NKE?
Over the past 10-year, MAR delivered the higher annualized total return — MAR at 20.82% versus NKE at -0.67%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.