Kellanova (K) vs Reddit, Inc. (RDDT)

K and RDDT are evenly matched — 6 metrics each of 12.

A side-by-side comparison of Kellanova and Reddit, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 15, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Compare

Total return — K vs RDDT

growth of $100 · last 2y
K +51.3%RDDT +372.1%RDDT compounded faster
100200300400500Start $1002025$151$472
K RDDT

K vs RDDT: by the numbers

  • RDDT is the larger company ($34.87B vs $29.03B market cap).
  • K trades at the lower earnings multiple (22.90 vs 45.92 P/E).
  • RDDT converts more revenue to profit (28.60% vs 10.08% net margin).
  • RDDT grew revenue faster over the past five years (57.28% vs -1.30% CAGR).
  • K pays a dividend (1.39% yield) while RDDT does not currently pay one.

Which is better, K or RDDT?

Metric tally: K 6 · RDDT 6

It depends on what you're optimizing for:

ValueK(lower P/E)
GrowthRDDT(faster 5Y revenue CAGR)
QualityRDDT(higher ROIC)

Metrics side by side

Valuation

MetricKRDDT
P/E ratio22.9045.92
Forward P/E22.0624.94
P/S ratio2.3013.27
P/B ratio6.9510.32
PEG ratio0.51
EV / EBITDA15.6643.60
FCF yield2.05%2.65%

Profitability

MetricKRDDT
Gross margin34.81%91.37%
Operating margin14.61%25.11%
Net margin10.08%28.60%
ROE30.38%22.25%
ROIC12.91%14.86%

Dividends

MetricKRDDT
Dividend yield1.39%
Payout ratio29.59%

Growth (annualized)

MetricKRDDT
Revenue CAGR (5Y)-1.30%57.28%
EPS CAGR (5Y)0.30%
FCF CAGR (5Y)-15.22%
Total return CAGR (5Y)11.22%

Frequently asked

Which is better, K or RDDT?
It depends on your goal. value: K (lower P/E); growth: RDDT (faster 5Y revenue CAGR); quality: RDDT (higher ROIC). Across all compared metrics, they are evenly matched.
Is K or RDDT cheaper?
On trailing earnings, K is cheaper: K trades at a 22.90 P/E and RDDT at 45.92.
Which has grown faster, K or RDDT?
Over the past five years, RDDT grew revenue faster — K at a -1.30% CAGR versus RDDT at 57.28%.
Does K or RDDT pay a bigger dividend?
K pays a dividend (1.39% yield) while RDDT does not currently pay one.
Is K or RDDT more profitable?
RDDT runs the higher net margin — K at 10.08% versus RDDT at 28.60%.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 15, 2026.