Hyatt Hotels Corporation (H) vs Ulta Beauty, Inc. (ULTA)
ULTA leads on 10 of 14 compared metrics.
A side-by-side comparison of Hyatt Hotels Corporation and Ulta Beauty, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 27, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
H
Hyatt Hotels Corporation
$197.68Consumer Cyclical
ULTA
Ulta Beauty, Inc.
$485.52Consumer Cyclical
Total return — H vs ULTA
growth of $100 · last 17yH +606.0%ULTA +2782.3%ULTA compounded faster
H ULTA
H vs ULTA: by the numbers
- •ULTA is the larger company ($21.09B vs $18.81B market cap).
- •ULTA is profitable (9.36% net margin) while H runs a net loss (-0.55%).
- •H grew revenue faster over the past five years (65.73% vs 12.93% CAGR).
- •H pays a dividend (0.30% yield) while ULTA does not currently pay one.
Which is better, H or ULTA?
Metric tally: H 4 · ULTA 10It depends on what you're optimizing for:
GrowthH(faster 5Y revenue CAGR)
QualityULTA(higher ROIC)
Metrics side by side
Valuation
| Metric | H | ULTA |
|---|---|---|
| P/E ratio | — | 18.20 |
| Forward P/E | 40.87 | 15.20● |
| P/S ratio | 3.08 | 1.68● |
| P/B ratio | 5.93● | 8.27 |
| PEG ratio | — | 22.87 |
| EV / EBITDA | 25.67 | 12.34● |
| FCF yield | 0.33% | 4.91%● |
Profitability
| Metric | H | ULTA |
|---|---|---|
| Gross margin | 17.61% | 39.33%● |
| Operating margin | 9.16% | 12.54%● |
| Net margin | -0.55% | 9.36%● |
| ROE | -1.05% | 46.06%● |
| ROIC | -2.42% | 22.76%● |
Dividends
| Metric | H | ULTA |
|---|---|---|
| Dividend yield | 0.30% | — |
Growth (annualized)
| Metric | H | ULTA |
|---|---|---|
| Revenue CAGR (5Y) | 65.73%● | 12.93% |
| EPS CAGR (5Y) | 12.15% | 52.49%● |
| FCF CAGR (5Y) | 14.52%● | 0.55% |
| Total return CAGR (5Y) | 19.83%● | 7.04% |
Frequently asked
- Which is better, H or ULTA?
- It depends on your goal. growth: H (faster 5Y revenue CAGR); quality: ULTA (higher ROIC). Across all compared metrics, ULTA leads 10 to 4.
- Which has grown faster, H or ULTA?
- Over the past five years, H grew revenue faster — H at a 65.73% CAGR versus ULTA at 12.93%.
- Does H or ULTA pay a bigger dividend?
- H pays a dividend (0.30% yield) while ULTA does not currently pay one.
- Is H or ULTA more profitable?
- ULTA runs the higher net margin — H at -0.55% versus ULTA at 9.36%.
- Which has been the better investment, H or ULTA?
- Over the past 10-year, H delivered the higher annualized total return — H at 15.76% versus ULTA at 7.44%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Hyatt Hotels P/E ratioUlta Beauty P/E ratioHyatt Hotels dividend yieldUlta Beauty dividend yieldHyatt Hotels ROEUlta Beauty ROEHyatt Hotels operating marginUlta Beauty operating marginHyatt Hotels revenue growthUlta Beauty revenue growthHyatt Hotels free cash flowUlta Beauty free cash flow
Hyatt Hotels & Ulta Beauty appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 27, 2026.