The Gap, Inc. (GPS) vs Macy's, Inc. (M)

GPS leads on 9 of 16 compared metrics.

A side-by-side comparison of The Gap, Inc. and Macy's, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 23, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Compare

Total return — GPS vs M

growth of $100 · last 28y
GPS +102.4%M -8.7%GPS compounded faster
0100200300400500Start $10020012006201120162021$202$91
GPS M

GPS vs M: by the numbers

  • GPS is the larger company ($9.21B vs $6.49B market cap).
  • GPS trades at the lower earnings multiple (9.98 vs 10.23 P/E).
  • GPS converts more revenue to profit (6.25% vs 2.94% net margin).
  • M grew revenue faster over the past five years (2.77% vs -0.36% CAGR).
  • M pays a dividend (3.03% yield) while GPS does not currently pay one.

Which is better, GPS or M?

Metric tally: GPS 9 · M 7

It depends on what you're optimizing for:

ValueGPS(lower P/E)
GrowthM(faster 5Y revenue CAGR)
QualityGPS(higher ROIC)

Metrics side by side

Valuation

MetricGPSM
P/E ratio9.9810.23
Forward P/E10.4711.27
P/S ratio0.510.30
P/B ratio2.661.39
PEG ratio0.140.66
EV / EBITDA7.185.44
FCF yield15.29%22.32%

Profitability

MetricGPSM
Gross margin40.50%36.54%
Operating margin8.44%4.47%
Net margin6.25%2.94%
ROE26.32%13.79%
ROIC8.06%6.63%

Dividends

MetricGPSM
Dividend yield3.03%
Payout ratio31.55%

Growth (annualized)

MetricGPSM
Revenue CAGR (5Y)-0.36%2.77%
EPS CAGR (5Y)15.35%4.50%
FCF CAGR (5Y)2.60%10.73%
Total return CAGR (5Y)6.01%9.88%

Frequently asked

Which is better, GPS or M?
It depends on your goal. value: GPS (lower P/E); growth: M (faster 5Y revenue CAGR); quality: GPS (higher ROIC). Across all compared metrics, GPS leads 9 to 7.
Is GPS or M cheaper?
On trailing earnings, GPS is cheaper: GPS trades at a 9.98 P/E and M at 10.23.
Which has grown faster, GPS or M?
Over the past five years, M grew revenue faster — GPS at a -0.36% CAGR versus M at 2.77%.
Does GPS or M pay a bigger dividend?
M pays a dividend (3.03% yield) while GPS does not currently pay one.
Is GPS or M more profitable?
GPS runs the higher net margin — GPS at 6.25% versus M at 2.94%.
Which has been the better investment, GPS or M?
Over the past 10-year, M delivered the higher annualized total return — GPS at -4.23% versus M at 1.63%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 23, 2026.