Etsy, Inc. (ETSY) vs The Gap, Inc. (GPS)

GPS leads on 9 of 14 compared metrics.

A side-by-side comparison of Etsy, Inc. and The Gap, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Total return — ETSY vs GPS

growth of $100 · last 9y
ETSY +80.0%GPS -50.8%ETSY compounded faster
02004006008001kStart $1002017201920212023$180$49
ETSY GPS

ETSY vs GPS: by the numbers

  • GPS is the larger company ($9.21B vs $6.59B market cap).
  • GPS trades at the lower earnings multiple (9.98 vs 28.48 P/E).
  • ETSY converts more revenue to profit (9.94% vs 6.25% net margin).
  • ETSY grew revenue faster over the past five years (6.93% vs -0.36% CAGR).

Which is better, ETSY or GPS?

Metric tally: ETSY 5 · GPS 9

It depends on what you're optimizing for:

ValueGPS(lower P/E)
GrowthETSY(faster 5Y revenue CAGR)
QualityETSY(higher ROIC)

Valuation

MetricETSYGPS
P/E ratio28.489.98
Forward P/E16.9810.47
P/S ratio2.940.51
P/B ratio2.66
PEG ratio0.14
EV / EBITDA19.597.18
FCF yield8.00%15.29%

Profitability

MetricETSYGPS
Gross margin72.01%40.50%
Operating margin14.26%8.44%
Net margin9.94%6.25%
ROE-14.84%26.32%
ROIC11.51%8.06%

Growth (annualized)

MetricETSYGPS
Revenue CAGR (5Y)6.93%-0.36%
EPS CAGR (5Y)-10.22%15.35%
FCF CAGR (5Y)-3.13%2.60%
Total return CAGR (5Y)-15.96%6.01%

Frequently asked

Which is better, ETSY or GPS?
It depends on your goal. value: GPS (lower P/E); growth: ETSY (faster 5Y revenue CAGR); quality: ETSY (higher ROIC). Across all compared metrics, GPS leads 9 to 5.
Is ETSY or GPS cheaper?
On trailing earnings, GPS is cheaper: ETSY trades at a 28.48 P/E and GPS at 9.98.
Which has grown faster, ETSY or GPS?
Over the past five years, ETSY grew revenue faster — ETSY at a 6.93% CAGR versus GPS at -0.36%.
Is ETSY or GPS more profitable?
ETSY runs the higher net margin — ETSY at 9.94% versus GPS at 6.25%.
Which has been the better investment, ETSY or GPS?
Over the past 10-year, ETSY delivered the higher annualized total return — ETSY at 22.08% versus GPS at -4.23%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.