Deckers Outdoor Corporation (DECK) vs Genuine Parts Company (GPC)
DECK leads on 12 of 14 compared metrics.
A side-by-side comparison of Deckers Outdoor Corporation and Genuine Parts Company across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 27, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
DECK
Deckers Outdoor Corporation
$104.56Consumer Cyclical
GPC
Genuine Parts Company
$116.02Consumer Cyclical
Total return — DECK vs GPC
growth of $100 · last 30yDECK +23064.0%GPC +280.4%DECK compounded faster
Log scale — wide-divergence pair
DECK GPC
DECK vs GPC: by the numbers
- •GPC is the larger company ($16.14B vs $14.52B market cap).
- •DECK trades at the lower earnings multiple (14.87 vs 269.81 P/E).
- •DECK converts more revenue to profit (18.73% vs 0.24% net margin).
- •DECK grew revenue faster over the past five years (16.52% vs 7.87% CAGR).
- •GPC pays a dividend (3.66% yield) while DECK does not currently pay one.
Which is better, DECK or GPC?
Metric tally: DECK 12 · GPC 2It depends on what you're optimizing for:
ValueDECK(lower P/E)
GrowthDECK(faster 5Y revenue CAGR)
QualityDECK(higher ROIC)
Metrics side by side
Valuation
| Metric | DECK | GPC |
|---|---|---|
| P/E ratio | 14.87● | 269.81 |
| Forward P/E | 13.97 | — |
| P/S ratio | 2.71 | 0.65● |
| P/B ratio | 5.92 | 3.58● |
| PEG ratio | 1.33 | — |
| EV / EBITDA | 9.94● | 13.51 |
| FCF yield | 7.99%● | 3.42% |
Profitability
| Metric | DECK | GPC |
|---|---|---|
| Gross margin | 57.31%● | 36.17% |
| Operating margin | 23.00%● | 4.42% |
| Net margin | 18.73%● | 0.24% |
| ROE | 40.97%● | 1.34% |
| ROIC | 32.39%● | 9.87% |
Dividends
| Metric | DECK | GPC |
|---|---|---|
| Dividend yield | — | 3.66% |
| Payout ratio | — | 904.26% |
Growth (annualized)
| Metric | DECK | GPC |
|---|---|---|
| Revenue CAGR (5Y) | 16.52%● | 7.87% |
| EPS CAGR (5Y) | 25.41%● | -30.74% |
| FCF CAGR (5Y) | 15.95%● | -23.49% |
| Total return CAGR (5Y) | 10.51%● | 0.95% |
Frequently asked
- Which is better, DECK or GPC?
- It depends on your goal. value: DECK (lower P/E); growth: DECK (faster 5Y revenue CAGR); quality: DECK (higher ROIC). Across all compared metrics, DECK leads 12 to 2.
- Is DECK or GPC cheaper?
- On trailing earnings, DECK is cheaper: DECK trades at a 14.87 P/E and GPC at 269.81.
- Which has grown faster, DECK or GPC?
- Over the past five years, DECK grew revenue faster — DECK at a 16.52% CAGR versus GPC at 7.87%.
- Does DECK or GPC pay a bigger dividend?
- GPC pays a dividend (3.66% yield) while DECK does not currently pay one.
- Is DECK or GPC more profitable?
- DECK runs the higher net margin — DECK at 18.73% versus GPC at 0.24%.
- Which has been the better investment, DECK or GPC?
- Over the past 10-year, DECK delivered the higher annualized total return — DECK at 27.35% versus GPC at 4.85%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Deckers Outdoor P/E ratioGenuine Parts P/E ratioDeckers Outdoor dividend yieldGenuine Parts dividend yieldDeckers Outdoor ROEGenuine Parts ROEDeckers Outdoor operating marginGenuine Parts operating marginDeckers Outdoor revenue growthGenuine Parts revenue growthDeckers Outdoor free cash flowGenuine Parts free cash flow
Deckers Outdoor & Genuine Parts appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 27, 2026.