CrowdStrike Holdings, Inc. (CRWD) vs ServiceNow, Inc. (NOW)

NOW leads on 9 of 12 compared metrics.

A side-by-side comparison of CrowdStrike Holdings, Inc. and ServiceNow, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 30, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Compare

Total return — CRWD vs NOW

growth of $100 · last 7y
CRWD +1215.8%NOW +85.3%CRWD compounded faster
Log scale — wide-divergence pair
101001k10kStart $100202120232025$1,316$185
CRWD NOW

CRWD vs NOW: by the numbers

  • CRWD is the larger company ($194.27B vs $102.39B market cap).
  • NOW is profitable (12.59% net margin) while CRWD runs a net loss (-0.48%).
  • CRWD grew revenue faster over the past five years (38.52% vs 23.64% CAGR).

Which is better, CRWD or NOW?

Metric tally: CRWD 3 · NOW 9

It depends on what you're optimizing for:

GrowthCRWD(faster 5Y revenue CAGR)
QualityNOW(higher ROIC)

Metrics side by side

Valuation

MetricCRWDNOW
P/E ratio59.10
Forward P/E122.6919.62
P/S ratio38.637.40
P/B ratio42.478.80
PEG ratio4.04
EV / EBITDA1819.9437.97
FCF yield0.74%4.49%

Profitability

MetricCRWDNOW
Gross margin75.03%76.56%
Operating margin-3.91%13.44%
Net margin-0.48%12.59%
ROE-0.53%14.98%
ROIC-4.24%8.98%

Growth (annualized)

MetricCRWDNOW
Revenue CAGR (5Y)38.52%23.64%
EPS CAGR (5Y)69.74%
FCF CAGR (5Y)35.07%24.23%
Total return CAGR (5Y)24.88%-2.01%

Frequently asked

Which is better, CRWD or NOW?
It depends on your goal. growth: CRWD (faster 5Y revenue CAGR); quality: NOW (higher ROIC). Across all compared metrics, NOW leads 9 to 3.
Which has grown faster, CRWD or NOW?
Over the past five years, CRWD grew revenue faster — CRWD at a 38.52% CAGR versus NOW at 23.64%.
Is CRWD or NOW more profitable?
NOW runs the higher net margin — CRWD at -0.48% versus NOW at 12.59%.
Which has been the better investment, CRWD or NOW?
Over the past 5-year, CRWD delivered the higher annualized total return — CRWD at 24.88% versus NOW at 22.29%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 30, 2026.